Today’s podcast guest is Jeff Rushton, President and Co-Owner of Media Resources, an integrated digital billboard manufacturer, sign installer and large format printing business with operations in Canada the US and Asia. Jeff, talk about Media Resources and how it got into the out of home business Media Resource has […]
Lots of comments on yesterday’s story asking if out of home agencies, buying services and OOH operators are allies or competitors. Here’s a sample. One reader says agencies, buying services and OOH operators are all on the same team. I think that we both can co-exist and increase revenue for […]
London, UK (February 18, 2020): Today, TikTok, the leading destination for short-form mobile video, is activating a live-stream of the BRIT Awards red carpet to Piccadilly Lights, Europe’s largest digital OOH screen which dominates London’s skyline. The live stream takes place at 5.30pm and brings the buzz of the red […]
Atlanta – Digital Signage Expo (DSE), the world’s largest international trade show and educational conference dedicated to digital displays, interactive technology and digital communications networks, announced today that its 2020 educational conference will again feature four individual full-day educational programs for Digital Signage Expert Group (DSEG) certification or renewal credits. Tuesday, March 31 – […]
NEW YORK, February 18, 2020 – DPAA, the leading global organization for all advertising and content outside the home, announced that location data science company Quorum has joined the association. Quorum is leading the charge to elevate the value of OOH by bringing the analytics and optimization capabilities of online […]
Company: Digivision Markets: Louisiana Address: 4830 Line Avenue, Suite 185, Shreveport, Louisiana, 71006 Email: bennett@digivisionbillboards.com Phone: 1-318-459-9020 Digivision operates digital billboards in Shreveport and Bossier City, Louisiana. The firm was founded by Bennett Rinaudo in 2017. The firm has fourteen digital billboards networked together with plans to build four more […]
Jesse London has 25 years experience in media sales including 20 years selling out of home. Last week he talked about selling out of home versus publishing. Today he talks about sales call preparation. 1 Have an agenda for the meeting, identify what you want to accomplish. If this is […]
Insider is aware of a public out of home company which sent a cease and desist letter to an employee who left to join an out of home buying service. Insider wonders whether we will see more of this. The buying and selling of out of home are fusing. If […]
You need a simple interactive map on your out of home website so local advertisers and national agencies can find your billboards. There are three options for integrating a map into your website. Use a management software system which incorporates a map into your website. The management software providers like […]
Company: Douglas Outdoor Media Market: Knoxnille, TN Headquarters: 212 South Peters Road, Suite 204, Knoxville, TN 37923 Phone: 865-588-3027 Email: carlotta@douglasoutdoor.com Douglas Outdoor Media is a Tennessee based OOH company providing both static and tri-vision boards, primarily in Knoxville TN. They own and operate 37 faces. Gary Douglas is President […]
