Paris, 9 July 2020 – JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, has developed and is now offering local authorities its new-generation Natural Cooling bus shelter, with a solution to the issue of urban heat islands. The new model expands the range of innovative bus shelters […]
Other News
Company of the Day: King Outdoor
Company: King Outdoor Advertising Markets: Pennsylvania Address: 304 N Washington Avenue, Suite 201, Scranton, PA 18503 Email: info@kingoutdoor.net Phone: 570-34408250 King Outdoor operates a billboard plant with 32 static and 55 digital spaces in Northeastern Pennsylvania. The company was founded in 1966. Jerry Frank is the company’s CEO and President. […]
Out of Home Revenues Coming Back
Revenues at Insider’s Indiana/Minnesota out of home plant have almost fully recovered from Covid declines. Take a look at this chart below. Three quarters of the revenue decline was caused by closed businesses asking for abatement. One quarter of the revenue decline was caused by businesses asking for a contract […]
Tom Goddard is bullish on out of home and thinks there are private equity opportunities in Asia, Latin America and China.
OAAA CEO Anna Bager did a thoughtful interview this week with Tom Goddard the Chairman of Ocean Outdoor and President of the World Out of Home Organization. Goddard is bullish on out of home, bullish on vinyl and he thinks there are private equity opportunities in Latin America, China and […]
EMBARK, Tyler Celebrate Oklahoma City’s 100th Bus Shelter
EMBARK and its partner Tyler Outdoor marked the 100th new bus shelter that was installed in Oklahoma City on July 1. The 100th shelter installation is located at SW 23rd St. and Walker Ave., with funding for this particular shelter provided through a grant from the City of Oklahoma City […]
OOH Media Plan Awards Submissions Open through August 31, 2020
Is Your Case Study Strong Enough to Win A Media Plan Award? The OOH Media Plan Awards program honors effective OOH media plans that maximize the synergies between media and creative strategies by budget size. Eligibility for the 2020 OOH Media Plan Awards competition requires an OOH campaign ran […]
Company of the Day – L&W Outdoor
Company: L&W Outdoor Advertising Headquarters: 6102 W 400 N, Greenfield, IN 46140 Market: Indiana Phone: 317-894-7110 Email: lwoutdoor@myninestar.net L&W Outdoor Advertising, Inc. is Indiana’s Interstate Billboard Company. Located just east of Indianapolis with signs serving most of the major interstates in Indiana. Founded in 1983, L&W began with Larry Weaver […]
Stephen Johnson on Building Your First Digital Billboard
Today’s podcast guest is Stephen Johnson of Waller Outdoor. He talks about what he’s learned while building and running his first digital billboard in Waller, Texas. Stephen how did you get interested in a digital billboard. My parents started to work in the newspaper business when I was a little […]
Spratlin Sells Georgia Assets to Horton
Spratlin Outdoor has divested bulletin assets in Georgia to Horton Outdoor. Williamson and Associates brokered the transaction. Insider talked with Marty Williamson. Did Spratlin sell all their boards or do they own others? With the exception of 1 location on I-20 in Metro Atlanta, Spratlin Media sold all other assets […]
Outfront’s Tim Wasicki on the Black Heart Campaign
Insider has always said we learn from each other. I was particularly struck by Outfront’s Northeast Creative Director Tim Wasicki and his explanation of their Black Heart Campaign. You might have already seen it on LinkedIn, but with Outfront’s permission we provide it below for our readers to view. […]