Company: Sunrise Outdoor Advertising Markets: New York Headquarters: 251 Main Street, Huntington, NY 11743 Phone: 631-427-7100 Email: sales@sunriseoutdoor.com Sunrise Outdoor is the largest outdoor advertising company on Long Island, New York. The company was established in 1975 with the acquisition of 68 billboards in Nassau County. Over the years Sunrise has grown to nearly […]
Kevin Gephart spent 35+ years selling advertising including 12 years at Clear Channel Outdoor in Minneapolis. Last week he discussed 5 overlooked out of home prospecting techniques. Today he discusses 4 more overlooked prospecting techniques. Today I’ll finish my list of 9 overlooked out of home prospecting techniques. Many of […]
This week’s poll covers internet platforms and out of home. We’ll highlight the results of the poll on Friday. Have a comment on internet platforms and how they help your out of home company. Let Insider know using the form below. [wpforms id=”8663″] Paid Advertisement
New York, NY – March 1, 2021 – Intersection, the leading smart cities media and technology company, has announced the launch of Bus Campaign Measurement, a first-of-its-kind program tailored to deliver ROI metrics specific to bus media. In a partnership with StreetMetrics, the leading measurement and analytics company specializing in […]
In last weeks OOH Webinar on OOH Trends in 2021, Ken Klein spent some time looking at the new administration and how a focus on all things green and sustainability might impact the OOH industry. Here are a few of his key points. “When we turn the corner from Covid, […]
Company: Summit Media Headquarters: 1445 Fifth Street Santa Monica, CA 90401 Phone: 877-820-3002 Market: Founded in 1998, Summit Media is one of the largest outdoor advertising companies in Los Angeles. Summit owns and operates its own plant of high-profile, large-format bulletins, squares, spectaculars and walls in Los Angeles, with a focus on premium areas including: […]
Lamar’s rural billboard plant is recovering fastest from Covid and the company is resuming capital expenditures and acquisitions. Here are the results of Lamar’s fourth quarter 2020 earnings release and conference call. Revenues declined by 7% to $429 million. CEO Sean Reilly said fourth quarter revenues came in better than […]
By Marnie Christine Cody Ware, Attorney, Hamlin Cody Billboard Insider’s post last week (2/19), Los Angeles Considers New Billboard Rules, described proposed rules that would allow relocation and permit conversion from static to digital in “Tier 3” sign districts. At the hearing on 2/25, the Planning Commission voted against “Tier […]
A follow up from our February 25th article. The Mercury News had reported that the San Jose City Council was removing from the city’s list of top priorities plans to add new digitals signs allowing private property owners to erect free-standing billboard structures on freeway-facing sites, allowing smaller digital billboards […]
Rate This Ad allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer recommends how to improve the ad. This week’s rating is provided by Melody Roberts, an OBIE nominated billboard designer and founder […]
