Yesterday Rod Rackley, President of the Out of Home Division of Circle Graphics, talked about the steps in printing and shipping a billboard vinyl. Insider asked Rackley some followup questions about printing. How long does it take a job to pass through the Circle Graphics plant? This answer depends on […]
The annual OAAA/Geopath Out of Home Media Conference will be held virtually on the afternoons of April 13-15, 2021. This summit will bring senior agency and brand executives to the stage, along with leading industry analysts to discuss the changing marketplace and the implications it has for media professionals […]
Adams Outdoor General Manager Tony Cioffi has a couple of new hires. Cioffi says Rob Rindock just started a new position as Inventory Specialist at Adams Outdoor/Eastern PA. Rob has more than 25 years of advertising sales and sales management experience including newspaper, digital, outdoor and most recently, as an […]
2021 will see the Organization’s first ‘world tour,’ three events, two of which are hoped to be live, to be held in Europe, Africa and Asia Pacific in the second, third and fourth quarters of next year. The ‘tour’ will finish with the WOO Congress, scheduled originally for May 2020 […]
Company: Premier Outdoor Media Headquarters: 307 Fellowship Rd., Suite 315, Mount Laurel, NJ 08054 Markets: New Jersey, Philadelphia and Baltimore Phone: 856-840-0740 Email: info@premieroutdoormedia.com With 300 plus faces, Premier Outdoor Media is a locally-based, boutique Out-of-Home company, with a geographic billboard footprint that covers the New Jersey, Philadelphia and Baltimore […]
Curious how a vinyl billboard ad is produced. Circle Graphics Out of Home Division President Rod Rackley walks Billboard Insider through the steps in production. We used an actual Circle City Outdoor print job because Circle Graphics is the company’s printer. The out of home company uploads the ad into […]
Six leading digital out of home technology platforms are standardizing the way that ad inventory is named and defined. See related post today. Here’s what people tell Billboard Insider about the initiative: Anna Bager, President and CEO, OAAA Standardizing the way DOOH inventory is termed and categorized is a significant […]
NEW YORK — December 8, 2020 — Six leading digital-out-of-home (DOOH) technology platforms – Adomni, Broadsign, Place Exchange, Verizon Media, VIOOH, and Vistar Media, announced that they are coming together to bring standardization to digital-out-of-home venue (DOOH) data and help drive programmatic DOOH forward. Today, the consortium of ad tech innovators released a new set of recommendations, aligned with OpenRTB2.5, for labeling […]
Baton Rouge, LA – December 8, 2020 – Lamar Advertising Company (Nasdaq: LAMR), one of the largest outdoor advertising companies in the world, and the Federal Emergency Management Agency (FEMA) today announced that emergency alerts transmitted over FEMA’s Integrated Public Alert & Warning System (IPAWS) will be displayed on select Lamar digital […]
Company: Primary Outdoor Media Markets: Texas Address: 2511 Boll St, Dallas, TX 75204 Phone: 972-584-1000 Email: info@primarymedia.com Primary Outdoor Media operates a billboard plant in Texas. Josh Feferman is the firm’s managing partner. The firm is an operator associate in the IBOUSA. In early 2018 Primary acquired 50 billboards around Dallas […]
