Other News

Jeff Rushton on the Irvin Acquisition and Digital Billboard Sales Post-Covid

Yesterday Insider announced that Media Resources had purchased Irvin, Inc.  Insider talked with Jeff Rushton, Media Resources President and CEO about the transaction. Explain how Irvin’s product line complements the Media Resources product line.  Irvin and Media Resources sell to many of the same customers.  Irvin sells the non-digital hardware, […]

OOH Vinyl Exchange Network OOHven

Emergency response efforts for the recent hurricane Laura have spurred a new program between government, nonprofits and corporate donors to deal with a long standing OOH industry problem of managing and disposal of spent vinyls once a campaign is complete.  Billboard Insider met up with Chris Cowlbeck, General Manager of […]

Jonathan Gudai: Adomni’s Uber Venture Complements Out of Home

On this week’s Billboard Insider podcast Jonathan Gudai talked about how the company’s joint venture with Uber complements out of home. Talk about Adomni’s partnership with Uber We had this partnership with Uber that was geared to launch at the end of Q1 and Q2 was going to be a […]

OUTFRONT Brings Curated Content to Commuters with “Moments by OUTFRONT”

NEW YORK, Sept. 9, 2020 /PRNewswire/ — OUTFRONT Media Inc. (NYSE: OUT), one of the nation’s largest out of home advertisers, today officially launched ‘MOMENTS by OUTFRONT,’ its new content and publisher platform bringing editorial style content to key audiences throughout New York City. The content experiences are curated specifically […]

Company of the Day – MH Outdoor Media

Company: MH Outdoor Media, LLC Headquarters: 11750 Katy Freeway Suite 1300 Houston, Texas 77079 Markets: Alabama, Texas, Tennessee, Georgia, Louisiana, and Florida Phone: 855-220-0423 Email: mhenderson@machaik.com A member of the Mac Haik family of companies, MH Outdoor was founded in July 2011 in Houston, Texas. Historically Mac Haik had owned, operated and […]

Why Apple’s privacy changes will be a boon for out of home.

By Eric Kubischta, Co-Founder and Chief Technical Officer, The Lucit Agency Retargeting, behavioral targeting, and the ability for apps and websites to track you across the web is dying, and Apple is leading the way. What does this mean for OOH? – Dollars spent on inventory digital re-targeting campaigns, now need […]

Jonathan Gudai Affirms Programmatic OOH will Double in 2-4 Years

Adomni founder and CEO Jonathan Gudai affirmed his prediction that programmatic out of home will double in 2-4 years on today’s Billboard Insider Podcast. Here’s a selection of his comments. What happened to programmatic out of home during COVID?  How did Adomni respond? In March when the governors started telling […]

Media Resources Acquires Irvin Inc.

Media Resources Announcing Acquisition of Irvin Inc. as part of continued US Expansion Media Resources, an integrated sign service business offering digital LED displays (outdoor & indoor), 3D props, sign installation and printing services to the Billboard & Commercial Sign industry is pleased to announce the acquisition of Irvin, Inc., […]

Company of the Day: Jarman Outdoor

Company: Jarman Outdoor Advertising Markets: North Carolina Address: 283 Otis Miller Road, Beulaville, NC  28518 Email: contact@jarmanoutdoor.com Phone: 910-290-0447 Jarman Outdoor operates a billboard plant with 50 faces in North Carolina.  The company was started in 2002.  Insider talked with owner Chris Jarman who also is a co-owner of Trident […]

Johnson City TN Approves Legal Action Against Lamar

Insider reported in July that after being approached by Lamar about entering into a new contract for a billboard location, Johnson City, TN city officials realized the structure was on city property and asked that it be removed by Sept. 1. The Johnson City Press reports that on Thursday of […]