By Richard Rothfelder, Rothfelder & Falick LLP On November 17, 2020, the Texas Court of Appeals for the Fourteenth District in Houston, affirmed the trial court’s decision in Anthony Buzbee vs Clear Channel Outdoor and Sylvester Turner. In doing so, the appellate court agreed that both the injunctive and monetary […]
By Roey Franco, VP Product & Innovation, XAXIS The events of this year have heightened the imperative to provide better and more realtime data for digital out-of-home advertising. Media buyers have recently seemed a bit cautious about DOOH, questioning metrics that are based on historical patterns that have been severely […]
London, UK: Landsec, owner of the Piccadilly Lights, and Ocean Outdoor are testing advanced augmented reality (AR) technology which can connect the iconic screen to audiences and trigger spectacular interactive 3D experiences. Developed in association with Darabase and delivered via their platform, the technology uses a range of techniques including […]
Company: Prime-Site Media, LLC Headquarters: 39555 Orchard Hill Place, Suite 600, Novi MI 48375 Market: Lower Michigan Phone: 248.449.2959 Email: jay@prime-sitemedia.com Co-Managing Partners Jay Carll and Bob Klausmeier bring more than 30 years of experience to their all digital billboard plant located in lower Michigan. Bob spent time as the director of sales […]
Clear Channel Executives have been making much of the company’s initiative to cut $32 million in permanent expenses. This equates to 1-2% of Clear Channel’s total expense and 5-6% of Clear Channel Outdoor’s SG&A expense. The cuts come on top of $100 million in temporary cost savings during the second […]
By Tracey Hess, Brown Dog Outdoor 2020 has been a hard year for many. Thankfully, 2021 is almost here! Are you ready? Often, we don’t take the time to stop and think about what we’re doing and, more importantly, how we’re doing it. Instead, we rush to get it all […]
By Kerry Yoakum, OAAA OAAA sponsors a Legal Seminar every other year. Insider asked Kerry Yoakum, Vice President/Government Affairs, to tell us about the 18th OAAA Legal Seminar. What is the Legal Seminar? The substantive agenda features topics that broadly impact out of home media: the constitutional challenge to existing regulation, […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
CHICAGO – From now until January 3, The Salvation Army is transforming the CTA Red Line into the Rescue Christmas Express. The exterior and interior of two train cars are wrapped to match the colors of the iconic Red Kettles. The cars will feature messaging on the unprecedented need in […]
Company: Pro Billboards Markets: Puerto Rico Address: PMB 557, 1353 RD 19, Guaynabo, Puerto Rico 00966 Phone: 787-731-5987 Email: info@probillboards.com Pro Billboards operates a billboard plant of static and digital billboards in Puerto Rico. Most of the faces are 14′ by 48′ faces. The remainder are 12′ by 36′. The principals […]
