Other News

Rothfelder On DACA Ruling And Effect On Billboard Administrative Rules

Once again, a controversial and national judicial ruling will effect billboard law. This time, United States District Court Judge for the Southern District of Texas Andrew Hanen issued on July 16, 2021 an injunction against the enforcement of the Deferred Action for Childhood Arrivals, commonly known as DACA. In the […]

IBO is Revving Up the OVEN

From Daron Henry at IBOUSA OOH Vinyl Exchange Network (OOHven) pronounced OVEN for easy reference has been formulated. This program is now ongoing and consistent, taking your vinyls at a normal pace, at your convenience with pickups that fill the needs of the philanthropic freight liners and the benevolent corporate warehouses and […]

Xfinity and Intersection bring Team USA to Life

  The Olympic games are finally here and thanks to Xfinity & Intersection, it’s possible to meet Team USA on the streets of Philly ahead of the Opening Ceremonies. With a new multi-media Out of Home (OOH) campaign, Xfinity is turning bus stops into digital playgrounds thanks to AR. Passersby […]

Company of the Day – Arrow Signs & Lighting

Company: Arrow Signs & Outdoor Advertising Headquarters:  4545 N. Alby St., Godfrey, IL 62035  Markets:  St. Louis, Missouri Phone: 618.466.0818 Email:   info@arrowsignsinc.com Arrow Signs is a third generation sign business that began in 1981.  Arrow Signs offers billboard advertising with over 50 displays in the Riverbend area. The Company has short and long-term stationary […]

What Are We Really Selling?

These thoughts are adapted from a breakthrough book “A Technique for Producing Ideas” by James Webb Young. To paraphrase, we aren’t selling OOH space, we are selling ideas. Producing ideas is a very specific process based in some very deep, proven psychology.  It is as specific as the production of […]

Rate This Ad By Greg Callaham

Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Company of the Day: Arizona Billboard Company

Company: Arizona Billboard Company Market: Arizona. Headquarters: Tanque Verde Road #103, Tucson, AZ  85749 Phone: 877-882-9250 Arizona Billboard Company operates a plant of bus benches, bus shelters, billboards and mobile billboards in Arizona.  The company’s principal markets are: Phoenix Tuscon Nogales Wilcox Green Valley Yuma The company has been in business for over 30 […]

Billboard Insider Classifieds July 24, 2021

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

Andy Goodman Answers Lease Questions

Out of Home development expert Andy Goodman answers your leasing questions. What do you think of first rights of refusal? In my Lease I have a clause that states I have the first right of refusal to purchase the property. Most property owners are interested in taking the property out […]

Los Angeles Sidewalk and Transit Amenities Program Enters Final Stage

Los Angeles Mayor Eric Garcetti and Jennifer Pope McDowell, Director of Capital Infrastructure, Mayor’s Office of City Services view a shelter design with OUTFRONT/JC Decaux’s Francois Nion   Los Angeles-The competition to select a contractor for one of the world’s largest street furniture programs entered its final stage with multiple […]