I attended a Council Meeting this week, via Zoom, representing a billboard company that requested a Zone Text Amendment to allow for the following changes to the Code: from 10×30 to 14×48, digital upgrades and additional locations allowed on the freeway. The project went to the Planning Commission in August, […]
Other News
Out of Home a powerful tool for reaching Gen Z and Millennials
WASHINGTON D.C. (November 18, 2021) – Out of home (OOH) advertising, in combination with social media, is a powerful vehicle for reaching younger generations, according to a new consumer survey. More than two-thirds (67%) of Gen Z and Millennial consumers recall seeing out of home advertising on social media, and […]
Alfi study finds digital out of home wins from cookie restrictions.
Miami Beach, FL / November 18th, 2021 – The majority of the global browser market has now phased out third-party cookies in response to protecting users’ privacy and personalizing a connection with the modern consumer. With Google Chrome, which controls the majority of the global browser market, following suit next […]
Greg Callaham Wins 6 Creative Awards
Chattanooga, TN – Greg Callaham Graphic Design has received national recognition for creative excellence in advertising design. Callaham earned six American Graphic Design Awards from Graphic Design USA, a nationwide trade publication, for his work on behalf of Audi Chattanooga, Fluhman Outdoor Media, Hollywog, Micro Outdoor, Sisson Outdoor Advertising, and Visual […]
Guyton Appointed VP at Douglas Displays
Raleigh, NC—Aaron Guyton has been named Vice President at Douglas Displays. Guyton, who was tapped in 2019 to lead the organization after the retirement of industry veteran Cathy Loftus, has significantly restructured the organization’s standard operating procedures. These changes have led to increased client satisfaction and overall revenue growth. Guyton […]
Company of the Day: Colorado West Outdoor
Company: Colorado West Outdoor Advertising Market: Grand Valley, Colorado Headquarters: 2475 Commerce Blvd. Grand Junction, CO 81505 Phone: 970-242-5248 Colorado West Outdoor Advertising is a second generation family-owned firm which owns over 100 billboards as well as a bus bench and bus shelter advertising business in Grand Junction Colorado. The company was started in […]
BillboardPlanet and an Introduction to Quantum
You may have noticed that we have a new advertiser, BillboardPlanet. Insider had a chance to talk with Mike Donaldson, Director of Business Development, about what BillboardPlanet has been up to and their Quantum operating platform. Mike, long time no see. Tell us what has BillboardPlanet has been up to? […]
Landmark Owns 951 Out of Home Sites
Landmark Infrastructure Partners owns 951 out of home advertising sites. Here are the highlights from the Landmark’s third quarter 2021 earnings release and conference call. Landmark’s quarterly out of home revenues increased by 4% to $3.8 million during the third quarter of 2021. The company owned 951 out of home […]
Covid No Longer in the Way of Travel
WASHINGTON D.C. (November 16, 2021) – According to new research, COVID is no longer standing in the way of most future consumer travel this winter. Nearly half of travelers (48%) are saying that they have either already made travel plans for the first half of 2022 or intend to do […]
WOOH Adds 7 New Members
The World Out of Home Organization has added new members in Argentina, Mexico, China, Japan, Saudi Arabia, the US and UK. Taggify in Argentina is a digital out of home (DOOH) programmatic platform; Mexico-based GPO Vallas is a major media owner in Latin America; Digital Signage Consortium in Japan is […]