DANVILLE, Ill. — (January 20, 2022) — Watchfire Signs, a leading manufacturer of on-premise LED signs, digital billboards, and video scoreboards, will once again offer a scholarship to recognize a graduating high school senior who develops uplifting content for a high school Watchfire video scoreboard or display. The Fired Up […]
Other News
Send OAAA Your Most Impactful Local OOH Campaigns
OAAA members are always looking for ways to showcase the value of OOH with clients. If you have campaigns that generated quantifiable proof of the value OOH made in local ad communities, we want to hear from you. In addition to industry recognition, our grand prize winner will receive $500, […]
Company of the Day: FLO Advertising
Company: Flo Advertising Markets: Las Vegas Address: 948 Rainbow Rock St, Las Vegas, NV. 89123 Email: mike@floadvertising.com Phone: 702-203-0471 Flo Advertising operates a mobile billboard truck with a 9′ by 21′ double sided screen on the Las Vegas Strip. The company is owned by Michael Foland and Todd Lally who […]
Jesse London Wishes He’d Left Corporate Life 10 Years Earlier
In 2020, Jesse London formed TierOne Media after a career which included stints at Clear Channel Outdoor and OUTFRONT. TierOne owns 51 billboard faces in Alabama and Florida, including 31 digital billboard faces. Billboard Insider asked London what he’s learned after a year one his own. What do you know […]
Alfi and Slice to Install AI Kiosks in Baltimore Airport
Miami Beach, FL / January 20, 2022 – ALFI (NASDAQ: ALF) (“Alfi”), an AI enterprise SaaS advertising platform, announced today it has reached an agreement with Slice Wireless Solutions, Inc. d/b/a SmartCity Wireless Solutions of BWI, Inc. an award-winning wireless solution provider, and will begin installations of its “targeted” artificial […]
OOH Capital Adds 3 Partners
OOH Capital, the global Out of Home advisory company and consultancy, has extended its global reach with the arrival of three new partners, covering Asia, the United States and Benelux. The new partners are Jim Liu, formerly Zenith Media Head of OOH in China and later instrumental in setting up […]
Company of the Day – Elliott Outdoor
Company: Elliott Outdoor Advertising Headquarters: P.O. Box 2804 Loganville, GA Market: Georgia Email: elliottoutdoorad@bellsouth.net Phone: 770-554-5113 Ben Moye is the owner of the Company and we had a chance to talk with him for an update on the business. Ben, any updates on your inventory? Last time we talked you […]
Four Operators Join Forces To Impact An Ordinance
In 2019, the City of Clovis New Mexico proposed a new sign ordinance which would have significantly impacted several Out of Home operators’ ability to conduct business in the city. Proposed changes to the new ordinance included unconstitutional takings, retroactive legislation, content-based free speech violations as well as compelling immediate […]
Inflation Raising Out of Home Costs
Chart Source: US Inflation Calculator The US inflation rate accelerated to 7% for December 2021. That’s the highest inflation has been in 40 years. Cost pressures are impacting out of home. Vinyl input costs are up more than 30% from pre pandemic levels. Shipping costs are up nearly […]
McConnell Named Formetco Digital Sales Manager
Duluth, GA – Formetco, the nation’s leading supplier and manufacturer to the outdoor advertising industry, has promoted Digital Billboard Sales Manager, Britt McConnell to Director of Digital Sales. After running his own sign business, McConnell joined Formetco as Print Division Sales Manager in 2010. Nearly doubling revenue within the first […]