Company: Choice Media Markets: Texas, New Mexico Headquarters: 11805 I-27, Amarillo, TX 79119 Phone: 806-352-6585 Email: Info@ChoiceMediaTX.com Choice Media operates a billboard plant in Texas. Brad and Kristie Tooley formed the company in 1992 by buying a half dozen empty billboard faces with proceeds from the sale of a rental house. Today Choice Media […]
Other News
Lamar Revenues Up 24% in Third Quarter 2021
“Our recovery is now complete,” was how a bullish Sean Reilly lead off Lamar’s third quarter 2021 conference call. Here are the highlights from Lamar’s 3Q 21 earnings release and conference call. Revenues increased 24% to $476 million. Local revenue grew 18%. National and programmatic revenue grew 40%. Adjusted EBITDA […]
How Pearl Media is lighting up Nashville’s Fifth + Broadway
Printed with the permission of One of DOOH’s best qualities is how compelling it can be. The right messaging and creative can stop a person in their tracks, using this medium to produce these kinds of results is exactly the philosophy that drives Pearl Media….and it’s why buyers looking to […]
Conservation International and Clear Channel run digital campaign during COP26
NEW YORK, Nov. 2, 2021 /PRNewswire/ — Over the next two weeks, 20,000 world leaders and delegates will meet in Glasgow to discuss solutions to the world’s climate crisis. And there’s a voice that we need to make sure is heard louder and clearer than ever […]
Company of the Day- Chesapeake Outdoor
Company: Chesapeake Outdoor Headquarters: 5 Hill St Onancock, VA 23417 Markets: Virginia Phone: 757.787.7662 Email: sales@chesapeakeoutdoor.com Chesapeake Outdoor owns and manages over 170 faces that can be seen from the Chesapeake Bay Bridge Tunnel in Virginia to Westover, Maryland. Areas of coverage include Chincoteague, VA and Crisfield, MD. [wpforms id=”9787″] Paid Advertisement
MacMillan and McWhorter on the Trailhead/Horton Transaction
The industry is saying that the transaction closed this week between Trailhead Media and Horton Outdoor was one of the largest Out of Home transaction of 2021. Insider reached out to the key players, Robert MacMillan, CEO of Trailhead Media, and Josh McWhorter, CEO of McWhorter Capital Partners, to get […]
Deanna Berry on Who Contributed to Horton Outdoor’s Success
We saw Deanna Berry’s linkedin post on the sale to Trailhead and asked to reprint it. Deanna credits the employees and vendors who helped McWhorter thrive and grow. A great read if you are new to the out of home business or are thinking of starting your own out of […]
Vistar Media selected as SSP for Scentre Group
Vistar Media, the leading global provider of programmatic technology for digital out-of-home (DOOH), has been selected as the supply-side platform (SSP) for Scentre Group’s inhouse digital network, BrandSpace, providing programmatic access to its high impact inventory in New Zealand. Scentre Group is the owner and operator of five Westfield Living […]
Company of the Day: Cincy Outdoor
Company: Cincy Digital Headquarters: 7811 Laurel Ave. Cincinnati Oh. 45243-2608 Markets: Cincinnati, Ohio Phone: 513.342.6866 Email: sales@cincydigital.com Cincy Digital LLC is a locally owned OOH media firm in Cincinnati, Ohio. Cincy Digital owns one well located billboard with both north and southbound reads in a prime location on I-71 between two premier upscale shopping destinations. […]
What’s In a Good Out of Home Sales Contract?
What’s in a good out of home sales contract? There’s a tension between keeping a short term ad agreement to one page and the need to avoid conflict by being specific. Here’s a one-page static billboard ad contract. We’ve added our comments in italics explaining the importance of each section. […]