Other News

Digital Billboard Bill Passes Utah Senate Committee

SB 61 was approved by the Utah Senate Business and Labor committee by a 6-2 vote.  The bill would do the following: Prohibit Utah municipalities or counties from from restricting digital billboards. Prohibit Utah municipalities from requiring a billboard company to take down a billboard for every digital billboard conversion. […]

New IBO Software Provider – The Siroky Group

For Immediate Release, Ardmore, OK As Italian race drivers rip off their rear view mirrors, the 2020 challenges enabled IBOUSA to focus forward at the things that benefited its networking associates and resulted in a broadening of perspective to be more agnostic and include many different forms of operational, platform, […]

Changes to the Federal Sign Manual…What Does it Mean for Us?

  Ken Klein OAAA Executive Vice President, Government Affairs The feds propose changes to the thick Manual that regulates traffic signs. What does this mean for out of home (OOH) media? The federal government is affirming/reinforcing that traffic signs are for traffic control, not advertising. The feds want to tweak the Logo program (blue-backed […]

New IBO Software Provider – BillboardPlanet

For Immediate Release, Ardmore, OK 2020 was a tough year for the world during which IBO took a hard look at the things that benefited its networking associates resulting in an enhanced strategic direction to include all of its 230+ companies and the correlating 90,000+ display inventory footprint.  The result […]

Company of the Day: SignSpan

Company: Sign Span Markets: San Diego Headquarters: 117 Dartmouth Rd, San Mateo, CA  94402 Email: info@signspan.com Signspan Corporation operates an indoor digital sign network in San Diego.  Thomas Yip is the firm’s President.  The company’s signs are placed in gyms, retail stores and restaurants.  Most of the firm’s signs are in the Gaslamp quarter. […]

Scenic America’s Budget

Know your opposition.  Here’s the budget for Scenic America, the anti-billboard non-profit.  Insider assembled the figures based on Scenic’s IRS 990 forms.   Revenues increased 1.5% to $815,000 for the year ended March 2020. The net surplus declined from $65,094 during 2019 to 11,246 during 2020 due to increased expenses. Scenic President Mark […]

17 Consecutive Years of Keeping Score at the Big Game

This year’s championship game will mark the third time Raymond James Stadium has hosted the Big Game under the bright lights of Daktronics LED displays. Steve Schreiber on February 3, 2021 For the 17th consecutive year, professional football’s championship game will be held at a venue featuring Daktronics products. This year’s championship game […]

Firefly Optimizes Puma Campaign Real Time

SAN FRANCISCO, CALIF. (Feb 3, 2021) — Firefly, the company leveraging taxi and rideshare vehicles to build a street-level digital media network, today announced the launch of Street.IQ, the first and only product to use live data to optimize out-of-home (OOH) campaign performance mid-flight. In tandem, PUMA launched its third […]

Company of the Day – SiliconView

Company: SiliconView Market: San Francisco Phone: 415.722.6856 Email: ssouders@siliconview.com SiliconView owns one two-sided digital structure situated along Highway 101, the principal commuter route between SanFrancisco and San Jose. Mike Emrick is the General Manager. Sunne Souders is the Vice President of Sales. Sunne Souders is listed in Billboard Insider’s list […]