Last week’s Sales Tip focused on local advertisers’ sentiment, so this week’s follow up is Borrell’s Local Advertising Agency Survey, which was also fielded from April – June 2021. The key takeaways from Borrell’s Local Agency Survey include: In choosing a media company, agencies place highest value on one that […]
Toronto, ON, September 15, 2021 – Allvision, Canada’s premiere pure-play digital out-of-home media company, is pleased to announce the appointment of Jennifer Bidwell as Executive Vice-President, Sales, and Marketing. Jennifer will assume leadership of the Sales division for Canada, reporting directly to the CEO, Greg Smith. A seasoned media veteran, […]
NEW YORK, NY – September 15, 2021 – OUTFRONT Media Inc. (NYSE:OUT) celebrates National Hispanic Heritage Month by launching its OOH campaign centered on the “Spirit of Orgullo” – taking pride in one’s heritage. Spotlighting 30 of today’s Hispanic and Latinx leaders in various industries, the campaign is currently running […]
Company: Blackbird Media Markets: Georgia, Tennessee Address: 1701 West End Ave, Suite 400, Nashville, FL. 37203 Phone: 615-873-1606 Blackbird Media operates two iconic out of home properties: The Nashville Sign – a 38′ by 36′ digital spectacular in downtown Nashville. The Atlanta Sign – a 30′ by 100′ digital billboard […]
Clear Channel Outdoor has petitioned the US Supreme Court to hear its challenge of Baltimore’s targeted tax on billboards, which was enacted in 2013. Courts in Maryland ruled in favor of the City; Clear Channel wants the US Supreme Court to take the case (Clear Channel Outdoor v. Henry J. […]
By James Munnerlyn, President and Co-Founder of Blip Billboards Facebook and Instagram ads — along with other forms of digital advertising — are now becoming less effective at targeting and more expensive because of Apple’s latest iOS update and privacy policy. This shift is forcing small and medium businesses (“SMBs”) to […]
Kalil and Co. is looking forward to next weeks IBO conference in Pittsburgh, Insider spoke with COO Steve Backerman about the upcoming event. We understand you will have four representatives at the IBO conference. How about an introduction? Yes, we will have four of our seven brokers in attendance. Kalil […]
BROOKINGS, SD – Sept. 15, 2021 – As daily life slowly returns to normal and traffic picks up in downtown Chicago, Lamar Advertising Company (NASDAQ-LAMR) recently upgraded 18 digital displays with LED digital displays from Daktronics (NASDAQ-DAKT) of Brookings, South Dakota. The 10-foot-high by 10-foot-wide high-resolution 10-millimeter pixel pitch digital […]
Company: Billboards for Education Headquarters: 9301 Ocoee St., #138, Ooltewah TN Market: Tennessee Phone: 423.227-6439 Email: matt@billboardsforeducation.com Billboards for Education was created to give hope and support to local educators who struggle with an ever-present lack of classroom resources. The Company donates 10% of every dollar, from every billboard ad, […]
Today out of home leasing and siting expert Andy Goodman of Age Advertising talks about how to approach a landowner when you want to discuss an out of home lease. What’s in a good approach letter? I introduce myself and let them know that I’m a consultant, and that I’ve […]
