Miami Beach, FL / February 3, 2022 – Today’s consumer is more tech-savvy and wary of the traditional methods companies use to reach them. However, intelligent technology in the digital out of home (DOOH) sector is helping advertisers design smarter ads without tarnishing the consumer relationship. In fact, new research […]
Other News
Company of the Day – Fox Outdoor Advertising
Company: Fox Outdoor Advertising Markets: North Georgia Headquarters: 6350 Lake Oconee Parkway, Suite 102, PMB 113, Greensboro, GA 30642 Phone: 770-765-2510 Email: sales@foxoutdooradvertising.com Fox Outdoor owns and operates 20 static and tri-vision faces, and 3 digital billboards in the North Georgia Market including the following areas: Cornelia Baldwin, Toccoa Eastanollee Augusta […]
The Right OOH Lender Will Make All the Difference
Insider received some terrific feedback from readers after our article on the potential for increasing rates and tightening lending criteria – which may be causing uncertainty among OOH operators. Stephen P. Haggard, President and CEO of Metro Phoenix Bank is chiming in to explain how an operator can best preposition […]
Branded Cities to Launch Digital Spectacular at Port Authority Midtown Bus Terminal
New York, NY– February 1, 2022 – Branded Cities, an iconic Out-of-Home media company, announced today that their first digital spectacular at Manhattan’s Port Authority Midtown Bus Terminal will launch in March of 2022. The deployment will be the first since Port Authority of New York and New Jersey awarded […]
Sarah Parkes Joins Talon Outdoor in Newly Created Chief Sales and Marketing Officer Role
Talon Outdoor, the leading global independent out-of-home (OOH) specialist agency, has announced that Sarah Parkes has joined in the newly created role of chief sales and marketing officer, with immediate effect. Reporting to Barry Cupples, Talon Group CEO, Sarah will lead corporate sales and marketing functions across the Talon Group […]
Lamar Honors African American Heroes in History
Baton Rouge, LA – February 1, 2022 – In celebration of Black History Month, Lamar Advertising Company (Nasdaq: LAMR), one of the largest outdoor advertising companies in the world, today announced that the company will use its national network of digital billboards to recognize nine African Americans whose achievements and […]
Company of the Day: General Outdoor
Company: General Outdoor Advertising Markets: California Address: 632 S. Hope Avenue, Ontario, CA 91761 Email: staff@generaloutdoor.com Phone: 909-983-4414 General Outdoor is a family-owned company which was founded in 1954. General Outdoor operates a network of digital bulletins in San Bernardino and Riverside counties in California. Several of the signs are monument […]
CEO Dave Wood Introduces Us To Verde Outdoor
Many of our readers have asked us about a newly formed out-of-home company called Verde Outdoor. They’ve created some buzz in the OOH market with two significant acquisitions in the latter half of 2021. We reached out to Dave Wood, President and CEO at Verde Outdoor, to learn more about […]
Firefly Adds Franco as SVP – Product
New York, NY; San Francisco, CA – Firefly, the leading provider of mobility advertising solutions, announced today the addition of Roey Franco as Senior Vice President of Product. Franco will drive overall product strategy and development and lead the product team in this role. “Joining a company growing as quickly […]
OneScreen.ai Doubles Revenue Every Quarter, Triples Headcount in 2021
BOSTON–(BUSINESS WIRE)–OneScreen.ai, a SaaS-enabled B2B marketplace provider for out-of-home (OOH) advertising, has hit various milestones as it preps to expand the first-of-its-kind media marketplace, streamlining the fragmented OOH advertising industry. The company doubled its revenue every quarter and tripled employee headcount in 2021. Selected as one of 10 startups by […]