Philadelphia, PA — For the second year in a row, Keystone Outdoor is prepared to celebrate National Billboard Day. Leading up to National Billboard Day which takes place on Wednesday, June 1, 2022, Keystone Outdoor has launched a social media contest for businesses to design a billboard using Keystone’s mockup […]
Other News
Rate This Ad by Wes Frick
Rate This Ad allows a billboard designer to rate a random billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided by […]
Great Outdoors Advertising Divests OOH Assets to Lamar
Hagerstown, MD – Great Outdoors Advertising announced today the divestiture of its digital and static assets to national operator Lamar Advertising Company (NASDAQ: LAMR). Great Outdoors Advertising is the leading static and digital bulletin operator with a portfolio of high-end locations in the Hagerstown market. Drachman M&A Co. represented Great […]
Billboard Insider Classifieds May 21, 2022
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
SignValue’s Big 3 at a Glance – First Quarter 2022
SignValue has prepared infographics summarizing the performance of Lamar, OUTFRONT and Clear Channel Outdoor during the first quarter of 2022. [wpforms id=”9787″] Paid Advertisement
Lamar Increases Quarterly Dividend By 9.1%
BATON ROUGE, La., May 19, 2022 (GLOBE NEWSWIRE) — Lamar Advertising Company (LAMR), a leading owner and operator of outdoor advertising and logo sign displays, announces that its board of directors has declared a quarterly cash dividend of $1.20 per share payable on June 30, 2022 to stockholders of record […]
GSTV Partners with Vistar Media for Ad Serving Technology
New Tech Supports Increased GSTV Programmatic Demand Vistar Media, the leading global provider of software for programmatic digital out-of-home (DOOH), and GSTV, the national video network engaging and entertaining targeted audiences at scale across tens of thousands of fuel retailers, have formed a strategic partnership for Vistar to power […]
Company of the Day: Keystone Outdoor
Company: Keystone Outdoor Advertising Markets: New Jersey, Pennsylvania. Headquarters: PO Box 202, Cheltenham, PA 19012-0202 Phone: (856) 767-5028 Keystone Outdoor operates a billboard plant which targets bridges, expressways and suburban roads in Southern New Jersey, Trenton and Philadelphia. The privately-held firm was started in 1977 by Dominick Cipollini when he secured a billboard location […]
The Future is Ours. We Deserve More!
By Anna Bager at the Geopath/OAAA 2022 OOH Media Conference Standing here in front of you, in person, today is a big moment for me. How I have been longing for this. But today I’m not here to talk about the past, I’m here to talk about the future. We […]
Day 2 of the 2022 OOH Media Conference in 5 Quotes
Here are six quotes which summarize the second day of the 2022 OOH Media Conference OAAA CEO Anna Bager says out of home works! “At a time when digital companies boast of click through rates in single digits, a whopping 50% of people exposed to out of home campaigns have […]