Other News

Readers Respond to Artificial Intelligence and Out of Home Advertising

Here are some reader comments on Artificial Intelligence, ChatboxGPT and Out of Home. Lucit Chief Technology Officer Eric Kubischta says AI can help with creative I think there are a few things to think about here: This tech is relatively new, and improves daily. In fact, every time you ask […]

SignBird’s Location of the Week – H18B by New South Outdoor

Welcome to a new, weekly article intending to spotlight the BEST out-of-home has to offer! Here at SignBird, we love to share our client’s billboards and the beautiful footage we’re able to capture of them! This week we’re coming to you from Hartselle, Alabama – not far from our offices […]

Burr Smith Commits to Reduce Broadsign’s Carbon Footprint

A little time off around the holidays, besides being a nice way to recharge, also provides a good opportunity for reflection on the progress we’ve made and a look ahead at the progress still to come. Fortunately, 2022 was a good year for us at Broadsign, and 2023 promises to […]

Company of the Day: Stark Outdoor

Company: Stark Outdoor Markets: Eastern Texas. Headquarters: 914 Lake Air Dr, Waco, TX Phone: 800-559-1013 Email: glenn@swiftoutdoor.com Stark Outdoor operates a plant of 44 double-stacked billboards with 176 faces in eastern Texas.  Glen Browder bought the company in 2016 from Herb and Wilma Stark.    Browder also owns Swift Media in Texas.  Here are selections […]

Scott Wells on Assets Sales, Recession and Reducing Debt

Here’s a selection of Scott Well’s comments at last week’s Citi 2023 Communications, Media and Entertainment Conference Asset Sales In 2019 when we separated we made a point that we were going to focus on the US.  In 2021 we made an announcement that we were going to divest our […]

Stark Capital By the Numbers

Stark Capital is proud to announce 2022 as the most successful year in company history with a total transaction volume in excess of $150,000,000.   “For us, 2022 was headlined by the successful Burkhart / Lamar transaction of over 3,500 faces.  It was an honor to represent Lamar in their largest […]

Artificial Intelligence, ChatGPT and Out of Home

Billboard Insider has been thinking about how ChatGPT might impact out of home advertising.  ChatGPT uses artificial intelligence to answer questions.  It works best for generic queries.  Billboard Insider asked the ChatGPT how out of home advertising works and got an acceptable response. The chatbox struggles to incorporate timely information.  […]

Ocean Outdoor Appoints Phil Hall UK CEO

London, UK: Ocean Group CEO Tim Bleakley has announced a new company wide structure including the appointment of Phil Hall as chief executive officer of Ocean Outdoor UK. The changes support Ocean’s continued investment in its premium digital out of home (DOOH) portfolio, technology and people, reflecting the company’s growth and expansion, new contract wins and the evolution and […]

Company of the Day – Street Media Group

Company:  Street Media Group Markets:  Colorado & Arizona Address: 3553 Clydesdale Pkwy, Suite 330 | Loveland, CO 80538 Email: troy.hammond@streetmediagroup.com Phone: (844)804-8535 Street Media Group operates a billboard and transit plant in Colorado and Arizona.  Gary Young is CEO.  Troy Hammond is COO.  Gary founded Street Media Group based on […]

OOH Acquisitions For The Second Half of 2022

Billboard Insider has compiled our list of out of home transactions for the second half of 2022. If we’ve written about it, we have provided a link in the Buyer column.  You can also read about the first half of 2022 in our July article. As always, we appreciate the […]