New York, NY: Out-of-Home media operators Branded Cities and Ocean Outdoor have launched a new super premium network. The United brings together four premier digital advertising screens in the top three locations across three key global cities in the United States of America and the United Kingdom. The United […]
Other News
Company of the Day: Stillaguamish Outdoor
Company: Stillaguamish Outdoor Media Markets: Washington State Headquarters: 3322 226th St NE, Arlington, WA 98223 Email: abrown@stillaguamish.com Phone: 360-572-3077 Stillaguamish Outdoor Media owns 5 digital billboards on land owned by the Stillaguamish Nation along I-5 and Highway 530 in the state of Washington. Andy Brown is the firm’s accounts manager. [wpforms […]
The Case for Disclosing Prices in Ride Sheets
Almost two-thirds of Billboard Insider’s readers omit prices in ride sheets. Here are the results of Monday’s poll. But most of our comments say this is a mistake. Out of home sales expert Kevin Gephart say disclose your prices! I vote a resounding YES…put your price out there!!! The more […]
Why Alta Fox May Be a Concern to Daktronics Management
Alta Fox Capital Management is led by Connor Haley. Connor describes his investment philosophy as trying to find high quality businesses that are misunderstood by the market. Prior to investing, the Alta Fox team typically does extensive diligence with a business, including meeting with the management team to determine if […]
Formetco Updates Partnership with SignBird, Every New LED Purchase Will Come With State-Of-The-Art Marketing Collateral
January 24th, 2023 Formetco, the largest full-service provider to the out-of-home industry, is announcing an update to their existing partnership with SignBird in order to set every new billboard up for success. SignBird specializes in creating state-of-the-art marketing materials for the out-of-home industry which will now be a standard addition […]
KEVANI Takes the “Fig Spectacular” in Los Angeles
The display is located in the highly desirable South Park district of Downtown Los Angeles, reaching key audiences in the city center. Los Angeles, CA. KEVANI, Inc. (“KEVANI”) — LA’s market leader in out-of-home media sales and development has signed an exclusive multi-year agreement to take ownership of an iconic […]
Company of the Day – Times-Shamrock Outdoor
Company: Times-Shamrock Outdoor Headquarters: 149 Penn Ave. Scranton, PA 18503 Market: Luzerne County, PA Phone: 570.614.5472 Email: Sales@ShamrockOutdoorMedia.com Times-Shamrock Outdoor is a part of Times-Shamrock Communications, a privately held company based in Scranton, Pennsylvania owned by the Lynett family for over 120 years. The parent company owns 13 newspaper publications, […]
Alta Fox Sends Letter to Daktronics’ Independent Directors, Urging Them to Immediately Announce an Orderly Leadership Transition
Insider has been monitoring developments at Daktronics since their “Going Concern” announcement in December of last year. As we reported, there have been a number of attorneys focused on class action suits which was to be expected. This letter to the Board of Directors is a much more significant development. […]
Do You Include Prices in Ride Sheets?
A reader asks: I have a question when it comes to ride sheets. Should you have your prices in them or not? If so what are the advantages and disadvantages? Do most operators have prices on ride sheets? Billboard Insider’s company, Circle City Outdoor, puts prices in our ride sheets. […]
Fotofetch Shot of the Week
Photographs are an incredibly powerful tool for telling a business’s story. They provide an immediate visual representation of your mission, values, and offerings. Photographs can be used to create an emotional connection with your customers and their audiences. Additionally, they can be used to showcase the dynamic ways you can […]