Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Other News
Company of the Day: Houck Transit
Company: Houck Transit Advertising Markets: United States Address: 1025 Tomlyn Avenue, Suite 100, Shoreview, MN 55126 Phone: 800-777-7290 Email: info@houckads.com Justin Houck, President, Houck Transit Advertising Advertising operates transit advertising programs with over 40 public transit systems in the Midwest and eastern United States. The company was started in 1919 by Leo Houck and is […]
The Ultimate Out of Home Sales Guide – We Have Books in Stock!
Looking to search for the bestselling OOH sales book? Here is what you will find. The Ultimate OOH Sales Guide is available in soft back! We just received our new printing. If you are interested in a soft cover copy, send an email to info@billboardinsider.com and provide the following information. We will […]
Billboard Insider Classifieds December 20, 2025
“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads of […]
Order Your eBook of Our Guide to Leases, Easements and Real Estate!
Billboard Insider’s Guide to Leases, Easements and Real Estate is an important resource for anyone in the Out of Home industry. The 130 page Guide tells you: How to use an out of home attorney effectively 21 things in a good out of home lease 11 things in a good […]
Sons in the Shadow: Surviving The Family Business As A Son Of The Boss
Click on this LINK to purchase a copy of this terrific book!
Jim Poage on 4 OSHA Hot Buttons
Jim Poage has a new podcast called The Billboard Safety Guy. On December 3 he talked about OSHA’s top ten citation list. Here are some items which made the list together with Jim’s comments. Machine guarding. And a lot of people in outdoor and billboards say, well, we don’t really […]
DOmedia adds Jeff Bell to Board
DOmedia has added Jeff Bell, the former CEO of LegalShield to its board. Billboard Insider considers this a fortuitous appointment at a time when legal firms are ramping up their out of home advertising. DOmedia, the leading platform for out-of-home (OOH) advertising, announced the appointment of Jeff Bell, former LegalShield […]
Lamar Takes on Mammoth Mountain
Cut entirely from blocks of styrofoam, this massive 3D beanie took over the entire back-to-back poster structure, proving no idea is too small or too big. The superb craftsmanship and attention to detail from Lamar Graphics is second to none, making this beanie billboard impossible to ignore. To receive […]
Company of the Day: Herring Outdoor
Company: Herring Outdoor, LLC. Market: Alabama, Mississippi, Louisiana Headquarters: 525 Central Avenue, 200, Laurel, Mississippi, 39440 Phone: 601-498-4600 Herring Outdoor is a private family owned company based in Laurel, Mississippi. Herring owns and manages billboard locations in Alabama, Mississippi and Louisiana. The company is an operator associate in the IBOUSA. The company also […]























