Other News

OAAA Unveils 2026 Future Leaders Delegates

The Out of Home Advertising Association of America (OAAA) today announced the 2026 Future Leaders Program delegates, recognizing ten rising professionals selected for their leadership potential and contributions to the out of home (OOH) advertising industry. Now in its third year, the program, led by OAAA’s OOH UNITED committee, reflects […]

JCDecaux Wins Western Sydney Airport

Paris, April 8th, 2026 – JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, has been awarded the advertising tender for Western Sydney International (Nancy-Bird Walton) Airport (WSI) – Sydney’s new 24-hour international and domestic airport – following a competitive tender process, securing a new long-term contract […]

Company of the Day – Maddison Visual Media

Company: Maddison Visual Media Headquarters: 11811 Sendera Ln., Richmond, TX 77407 Market: Southeast Texas Phone: 866-794-3567 Maddison Visual Media is one of the two largest billboard companies in the greater Beaumont area. Maddison provides advertising access to Southeast Texas including Hardin, Jasper, Jefferson and Orange Counties and has numerous billboards […]

In California you may need a permit to take down a billboard

Yesterday Billboard Insider noted that some states and municipalities require you to get a permit to take down a billboard.  Out of home legal expert Richard Rothfelder, the author of Rothfelder and Falick on Billboard Law will address this issue next week.  In the meantime,  California out of home attorney […]

Billboard Insider Readers Want 60-90 Days to Remove a Billboard

Yesterday we asked our readers how much time they want to remove a billboard after a billboard lease terminates.   42% of our readers want their leases to say 60-90 days.  80% of our readers want their leases to say more than 30 days. An upper-midwest out of home exec […]

“Brevity is the Soul of Wit” or How OOH Has Become Boring

by Nick Coston Whether you call you them billboards, screens, displays, panels, posters, digitals, 3-D or Holograms, the name doesn’t matter. What does matter is that current ad copy has gotten bland. That goes for all these OOH products mentioned. Compared to the 40’s and 50’s, with its bright colors, […]

Company of the Day: Marin Ventures

Company: Marin Ventures Outdoor Advertising Markets: Northern California Headquarters: 1325 Howard Ave, Suite 816, Burlingame, CA  94010 Phone: 650-343-4789 Email: info@mvoutdoor.com Marin Ventures is a privately held outdoor advertising company which owns 20 high impact, interstate freeway bulletin faces in Northern California northwest of Sacramento.  The company’s trade name is MV Outdoor.  MV Outdoor […]