Other News

Global Programmatic DOOH Market was $1.3 billion in 2025

Geography & Country Rankings · Full Year 2025  London · 14 September 2026 · For immediate release $1.339bn GLOBAL pDOOH ADSPEND · FY 2025 7.0% SHARE OF TOTAL GLOBAL DOOH SPEND 12 SSP PARTICIPANTS 40+ MARKETS COVERED The World Out of Home Organization (WOO) today publishes the inaugural WOO Global […]

Company of the Day: Signatronics

Company: Sign-A-Tronics Markets: Georgia Address: Jesup, Georgia Email: sales@signatronics.com Phone: 912-385-0075 Signatronics operates a double sided digital billboard in Wayne County Georgia in addition to acting as an authorized Watchfire signs dealer.   The digital sign was erected in March 2014 and is the subject of a Watchfire signs case study.  […]

Billboard Insider Readers Achieving Growth from new Billboards and Digital Conversions

Last week Citicorp Managing Director Jason Bazinet said one-third of US out of home growth was from digital conversions, one-third from tuck in acquisitions and one-third from static billboard rate increases.  Our readers agree with Billboard Insider that Bazinet’s analysis misses the importance of new billboard construction.  Look at the […]

While Everyone Is Talking Consolidation, These Operators Are Choosing Growth

Consolidation is one of the biggest conversations happening in out of home right now. Companies are selling. Larger operators are acquiring. Independent owners are being approached with opportunities that may be hard to turn down. But there is another side of that conversation that interests me just as much. What […]

Company of the Day: Sha Outdoor

Company: Sha Outdoors Headquarters: PO Box 33 Eldridge, AL 35554 Market: Birmingham, AL Phone: 205-495-0043 Email: shaoutdoors@gmail.com Sha Outdoors was started in 2016 to develop billboards along the I-22 corridor in Alabama. The company owns 6 billboard structures with 11 billboard faces including 2 digital faces on the I-22 corridor between Birmingham and the […]

Billboard Insider Classifieds September 12, 2026

“We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve gotten several leads from the ad and my column this year.”  Greg Callaham, Greg Callaham Graphic Design “The classified ad is working on Billboard Insider.”  Karla Steele, K Steele Solutions […]

Where does your Out of Home growth come from?

Citicorp Managing Director Jason Bazinet said this about the out of home industry at the Citi 2026 Global TMT conference this week: “One of the things that we do every year is a ten year retrospective where we try and see where the industry’s growth is coming from… and it […]

35-10-44 Says it All

We love this infographic by Outdoorlink on the benefits of installing Smartlink controllers to reduce costs.  35-10-44.  35% reduction in energy.  10 months average ROI.  44% return on capital. In addition to cost savings Smartlink controllers automatically notify you of outages.  This is critical if you are remotely managing your […]

Veridooh Promotes Padel

London: 10 September 2026: Veridooh, the award-winning global leader in independent out-of-home (OOH) verification, has launched the Veridooh Padel Cup, a new annual three-city international tournament for the OOH industry. The inaugural Veridooh Padel Cup will take place on 30 September in London, the first edition of a series that […]