Branded Cities Dominate the 2024 AdClub of Toronto’s Out-of-Home Day Showdown Toronto, Canada – November 5, 2024 – Branded Cities, North America’s purveyor of iconic Out-of-Home assets celebrates a great showing in AdClub of Toronto’s 2024 Out-of-Home Day Showdown. Branded Cities and their clients took home the top prize in […]
Other News
Company of the Day: Giraffe Advertising
Company: Giraffe Advertising Headquarters: 9655 Perkins Rd, Suite C-155, Baton Rouge, LA 70810 Market: Baton Rouge, LA Phone: 225.910.0428 Email: sales@southernoutdoorads.com Southern Outdoor Advertising dba Giraffe Advertising provides custom solutions throughout East Baton Rouge, Livingston and Ascension Parishes. Their inventory includes billboards, transit bench ads, and kiosk advertising at the Perkins Rowe […]
Anna Bager: Out of Home Helps Brands Double Efficiency for no Extra Input
OAAA CEO Anna Bager was interviewed last week by Ian Dallimore on Lamar’s October 30 Digital and Dirt podcast. She highlighted the importance of the OAAA’s Benchmarketing study. On the OAAA’s recent benchmarking study Without making any changes to your investment but making some changes to how you’re investing your […]
WOOH Adds 14 New Members
The World Out of Home Organization has gained a further 14 new members, from Africa, MENA, Europe, Asia and the USA. Eight of the new members are national or international media owners, four are OOH service providers/suppliers and two are national media agencies. The new members are: Blue Zoo — […]
Health Company, Haleon, Partners with Vistar Media
NEW YORK – November 4, 2024 – Haleon, a global leader in consumer healthcare, has chosen Vistar Media, the leading global provider of technology solutions for out-of-home (OOH) media, as its preferred partner for programmatic OOH across all key markets. Through this partnership, Vistar will collaborate with Publicis, Haleon’s media […]
Company of the Day – Stilliguamish Outdoor
Company: Stillaguamish Outdoor Media Markets: Snohomish County, Washington Headquarters: 3322 226th St NE, Arlington, WA 98223 Email: abrown@stillaguamish.com Phone: 360-572-3077 Stillaguamish Outdoor Media owns 5 (soon to be 7!) digital billboards that advertise along I-5 and Highway 530 in Snohomish County in Northwest Washington State. Andy Brown is the firm’s […]
Adams Outdoor Expands Footprint with Acquisition of Kegerreis Outdoor Advertising’s Charlotte Market Inventory
Charlotte, NC – November 1, 2024 – Adams Outdoor Advertising (“Adams”) is thrilled to announce the acquisition of all 28 billboard assets in the Charlotte market from Kegerreis Outdoor Advertising LLC (“Kegerreis”), effective October 31, 2024. The terms of the transaction remain undisclosed. This strategic acquisition enhances Adams’ out-of-home advertising coverage in […]
What OOH Ad Buyers Wish OOH Sales Reps Knew – Part 2
To sell more OOH faster we must understand what buyers, in this case professional buyers, want from sales reps. I interviewed Ali Broback, Chief Client Officer, Partner at ODN, and Matt B0rders VP of Media, at ODN to determine the things they wish OOH sales reps knew. Last week they […]
Updated (But Not Quite Complete) State OOH Assoc. List
Thanks to Andy McDonald for this latest update of the State OOH Associations. We still think there are some more updates out there, so take a look through. If you see a state that needs an update, please email Andy McDonald at amcdonald@oaaa.org or johnweller@billboardinsider.com. To receive […]
Company of the Day: Skyline Outdoor Media
Company of the Day: Skyline Outdoor media Markets: New York Address: 321 kafatette Street, 2nd Floor, New York, NY. 10012 Email: info@skylineoutdoormedia.com Skyline Outdoor Media Operates a Soho Spectacular at Houston and Lafayette St in New York. Eric Forman is the company’s President of Sales. To receive a free […]