Some humor for Friday. Two months ago, Billboard Insider complained about people using AI to create low-quality spam email. And that post resulted in, guess what, AI-sourced spam promising to remove low-quality AI-sourced spam! Think carefully before you use AI to produce your marketing emails. Sort of right can go […]
WEST HOLLYWOOD, Ca. (August 2026) – Orange Barrel Media (OBM) and YESCO announce the completion of a new large-scale signage installation for The Comedy Store, located along the iconic Sunset Strip in West Hollywood, California. The project introduces a bold new visual landmark designed to enhance the venue’s visibility while […]
HAMILTON, Bermuda, Aug. 12, 2026 /PRNewswire/ — PATRÓN® Tequila, the world’s number one super-premium tequila*, today unveiled a bold new campaign inviting drinkers to ask a simple question: what’s actually in your tequila? For PATRÓN, the answer has always been the same: 100% Weber Blue Agave, water, and yeast. No […]
Company: Saben Outdoor Market: Georgia Headquarters: 1380 Collinsworth Rd, Palmetto, GA. 30268 Phone: 770-463-4158 Email: rentabillboard@sabenllc.com Saben Outdoor is a small, family-owned firm that owns static and digital billboards in the Atlanta area. Many of the billboards are along I-85 south of Atlanta and I-20 west of Atlanta. The company also provides management […]
US out of home revenues grew much faster than inflation or the economy during the second quarter of 2026. Out of home revenues increased 10.7% versus 7.9% growth for the US nominal GDP and 3.8% inflation. The strong out of home numbers are caused by a rebound in transit and […]
We’ve been running some examples of creative self-promo billboards. Gila River Outdoor’s Mary Ellen (“Mel”) Pap runs her picture as a self promo on her signs. We talked with her to learn more Mel, how did you get into out of home advertising. My background includes all forms of […]
NEW YORK – August 18, 2026 – DPAA, the global trade marketing association driving the growth and digitization of out-of-home (OOH) advertising, has announced the initial speaker lineup for the 14th annual Video Everywhere Summit, set for October 13, 2026, at Pier 60 at Chelsea Piers in New York City. This […]
They both have the reputation of being ignorable. An afterthought. Easily discarded. This campaign pushes back. Jaxxon Promotions has been advertising on Lancaster, PA billboards for a while. That part’s not news. What’s new is who built this one. They tapped us and asked for something compelling and unexpected! Something […]
Company: Salt River Outdoor Headquarters: SALT RIVER DEVCO, 8840 E. Chaparral Road, Suite 280 Scottsdale, AZ 85250 Sales Agent: Becker Boards, 4234 E. Indian School Rd. Phoenix, AZ 85018 Phone (Sales): 877.209.6323 Email: sales@beckerboards.com Salt River Devco owns and operates a portfolio of 1 digital and nineteen double-faced static outdoor […]
Yesterday Billboard Insider reported that the DOJ is investigating certain transactions involving insurance companies owned by Mark Walter, the owner of TWG Global. TWG Global is a partner in the pending buyout of Clear Channel Outdoor. The Wall St Journal ran an additional story today which included this: The recent […]
