Here’s a press release talking about another Grand Rapids billboard stunt by Extra Credit Projects, the same comapny which ran the fruits and vegetable stunt earlier this summer.

GRAND RAPIDS, Mich—For days in September viewers were puzzled by a handful of billboards around Grand Rapids. The solution followed close behind with the message being pieced together last week by Mary Free Bed Rehabilitation Hospital.

The designs came from Midwest advertising agency, Extra Credit Projects (ECP), as part of an on-going outdoor campaign with Mary Free Bed. In addition to the billboards, animated web banner ads, print, social media and actual puzzles for patients accompanied the campaign.

For more information, contact Rob Jackson at 616-454-2955 or rob@extracreditprojects.com.

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