Over the weekend, Meadow Outdoor surprised 14  young women who are teammates and soon to be graduates on the University of Oregon Acrobatics and Tumbling team.  After a Friday night home victory on their Senior night at their last home meet, the families gathered together Saturday morning and watched as a downtown Eugene digital billboard began displaying each of the seniors congratulating them on their coming graduation and their success on the U of O team.

The digitals ran all day and gave them the chance to share with their friends as they posted to social media.

Insider’s Take:  A special thank you to Meadow Outdoor and also Greg Callaham who provided artwork to help make this a special day for a group of young women who have spent four years combining their education and the daily rigors of being a major college athlete.  It was fun seeing how these women felt honored and appreciated for their hard work and success.

If you haven’t noticed by now, Billboard Insider has more than a casual interest in this project as my daughter Lexi (below) is part of the group.  Always a proud Dad as well as a billboard nerd. Sco Ducks!

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