Strong revenue growth driven by digital
and programmatic trading
Paris, November 4th, 2026
Strong Q3 revenue growth
9M revenue €2,964.5m, +6.0% organic revenue growth Guidance for Q4 2026: organic revenue growth expected around +6% |
All alternative performance measures above (revenue, organic growth) are defined in Appendices.
Commenting on the 2026 third quarter revenue, Jean-Charles Decaux, Chairman of the Executive Board and Co-CEO of JCDecaux, said:
“In the third quarter of 2026, we continued to deliver strong revenue growth, despite macroeconomic and geopolitical uncertainties, driven by our unique, well-diversified, and premium global OOH media footprint, as well as the acceleration of programmatic trading.
Our revenue grew +9.1%, +6.6% on an organic basis, better than expected. This performance was driven by double digit growth in digital and was positively impacted by the 2026 FIFA World Cup. All activities grew, with Street Furniture up +7.3%, Transport up +7.7%, and Billboard up +1.4%, all on an organic basis.
DOOH (Digital Out-of-Home) revenue continued its strong growth, up +18.5%, +15.3% on an organic basis, to reach 45.4% of total revenue. This was partly driven by the acceleration of programmatic DOOH, which grew +37.5% on an organic basis, to reach 13.3% of digital revenue.
As far as Q4 is concerned, with a continued solid revenue momentum, we now expect organic revenue growth around +6%, despite ongoing macroeconomic and geopolitical uncertainties.
Finally, we sincerely thank all our teams worldwide for their commitment and their drive for excellence, with a special thought for our colleagues in conflict-affected regions.”
Following the adoption of IFRS 11 from January 1st, 2014, revenue presented and commented in this press release is an alternative performance measure (APM) adjusted to include our prorata share in companies under joint control, except when indicated as IFRS figures.
Please refer to the paragraph “Alternative performance measures” on page 4 of this release for the definition of Alternative performance measures and reconciliation with IFRS in compliance with the AMF’s instructions. The values shown in the tables are generally expressed in millions of euros. The sum of the rounded amounts or variations calculations may differ, albeit to an insignificant extent, from the reported values.
Revenue
Revenue (1) for the third quarter of 2026 increased by +9.1% to €1,010.5 million compared to €926.1 million in the third quarter of 2025.
Excluding the positive impact from foreign exchange variations and the neutral impact of changes in perimeter, i.e. in organic growth (2), revenue increased by +6.6%.
Advertising revenue, excluding revenue related to sale, rental and maintenance of street furniture and advertising displays, increased by +6.7% on an organic basis.
By activity, on an organic basis, Street Furniture grew by +7.3%, Transport grew by +7.7% and Billboard grew by +1.4%.
| Q3 Revenue | 2026
(€m) |
2025
(€m) |
Reported growth | Organic growth |
| Street Furniture | 492.9 | 456.9 | +7.9% | +7.3% |
| Transport | 387.3 | 345.5 | +12.1% | +7.7% |
| Billboard | 130.3 | 123.7 | +5.4% | +1.4% |
| Total | 1,010.5 | 926.1 | +9.1% | +6.6% |
| 9-month Revenue | 2026
(€m) |
2025
(€m) |
Reported growth | Organic growth |
| Street Furniture | 1,495.7 | 1,408.9 | +6.2% | +7.3% |
| Transport | 1,077.3 | 1,003.8 | +7.3% | +6.1% |
| Billboard | 391.4 | 381.7 | +2.6% | +1.0% |
| Total | 2,964.5 | 2,794.4 | +6.1% | +6.0% |
Please note that the geographic comments below refer to organic revenue growth.
- Street Furniture
Third quarter revenue increased by +7.9% to €492.9 million, +7.3% on an organic basis with good growth in all geographic areas.
Third quarter advertising revenue, excluding non-advertising revenue related to sale, rental and maintenance of street furniture was up +7.0% on an organic basis.
- Transport
Third quarter revenue increased by +12.1%, to €387.3 million, growing by +7.7% on an organic basis, driven by double digit growth in the United Kingdom and North America, while Rest of the World declined high single digit, impacted by the conflict in the Middle East.
- Billboard
Third quarter revenue increased by +5.4% to €130.3 million, +1.4% on an organic basis including a low single digit decrease in France due to inventory rationalisation, while other regions were more dynamic, partly driven by digital.
Outlook
As far as Q4 is concerned, with a continued solid revenue momentum, we now expect organic revenue growth around +6%, despite ongoing macroeconomic and geopolitical uncertainties.
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