• Inflation and Out of Home Lease Costs

    Insider has updated the inflation and US out of home revenues table.  Bookmark this when it’s time to negotiate a billboard lease cost of living increase with your landlord.

    • Inflation has averaged 2.2% over the past twenty years.
    • US Out of home revenue growth has averaged 3.1% over the past twenty years.
    • If you agree to an annual rent increase greater than 2% your lease is growing faster than the rate of inflation.
    • If you agree to an annual rent increase greater than 3%/year your leases costs will grow faster than revenue and will cut into your margins.


    Paid Advertisement

    Leave a Reply

    Your email address will not be published.