Company of the Day: Orange Barrel Media

Company: Orange Barrel Media

Markets: Nationwide

Headquarters: 250 North Hartford Ave, Columbus, OH  43222

Phone:  614-294-4898

Orange Barrel Media designs and operates billboards and kiosks in more than 30 cities in the US.    The firm was started in 2004 and has 180 employees.     Pete Scantland is CEO.  Danielle Williamson is Executive Vice President – Sales.  Jibran Shermohammed is EVP and Corporate Counsel.  Adam Borchers is Chief Financial Officer.  Here are the cities in which the company is active.  DigitalBridge Group  invested in Orange Barrel in 2025 via DigitalBridge Partners III, a digital infrastructure fund.

One of the company’s most iconic billboards is the Sunset Spectacular, a one of a kind 64′ tall tower with two integrated full motion digital spectaculars located on the Sunset Strip.

In March 2026 Orange Barrel partnered with VIOOH to allow buyers to access Orange Barrel’s 2,281 digital screens programmatically.

 

 

 

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