Company of the Day: JR Promotions

Market: Indiana, Kentucky.

Headquarters: 430 2nd St, Columbus, IN 47201

Phone: 812-379-2173

JR Promotions owns 1,275 billboard faces in Indiana and Kentucky including 19 digital billboard faces. The company was started by Janeen Sprague in July of 1986. In the spring of 1988, Richard Sprague joined to help the company focus on growth and development. Richard Sprague is the company’s managing member. Joshua Perkins is General Manager. Gerri Wilson handles accounting. Frank Strickler and Scott Helber handle sales and marketing. Thurman Pursley is graphic designer and operations manager. JR Promotions is a member of the OAAA and an operator associate in the IBOUSA.

Rick, what’s new over the past year?

We installed 3 new digitals last year and continue to look at potential static conversions to digital. We had a couple tuck in purchases with small groups of structures in Indiana and Kentucky. We are constantly looking for new locations throughout Indiana and Kentucky.

Whose digitals do you use and what have you learned?

We have used only WatchFire digitals for the past 12 years. They have been great to work with and maintenance issues have been very acceptable. One things I have learned about digitals is the tighter / lower pixel the better image the easier they are to rent. I have never regretted spending money for a better picture.

What are some of your objectives for the next year?

We hope to make a couple of acquisitions, build a few new structures and convert more statics to digital.

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Company of the Day: JR Promotions

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