Digital Signs

Daktronics Expands Digital Billboard Product Options

  BROOKINGS, S.D. – Jan. 30, 2018 – Providing crisp, vibrant images, Daktronics(NASDAQ-DAKT) brings a fresh look to the digital billboard market with its DB-5100 series. Designed and manufactured in Brookings, South Dakota, the DB-5100 uses targeted light output and a proprietary LED layout to achieve sharp contrast, reliable performance […]

Intersection selects Broadsign to power digital ad network

New York, New York. January 30, 2018 – Intersection, the leading smart cities technology and media company, today announced it has selected Broadsign International, LLC’s leading marketing software to power advertising on Intersection’s network of digital displays across the U.S., including LinkNYC and transit assets in the top media markets, […]

Clear Channel Launches New Digital Media Networks in San Francisco

More and more smart small screens are coming to big cities.  Here’s the press release for the launch of Clear Channel Outdoor’s smart small screen network in San Francisco.  The San Francisco Chronicle wrote about the small screen network on Saturday.   Clear Channel Outdoor (CCO) (NYSE: CCO), a subsidiary of […]

Vistar and LiveRamp Partner for Digital Out-of-Home Targeting

NEW YORK – Dec. 21, 2017 – Vistar Media, a geospatial technology company bridging the space between advertising ecosystems and consumer movement patterns, and LiveRamp®, an Acxiom® company (NASDAQ: ACXM) and leading provider of omnichannel identity resolution, today announced a partnership that provides marketers with highly granular and scalable audience […]

Watchfire Hiring 2 new territory managers.

By Carol Wade, Marketing Director, Watchfire Signs In response to a healthy market, a significant expansion of new opportunities and a growing roster of billboard operator customers, Watchfire has announced that it will expand from five to seven sales territories in 2018. The company will be hiring two new territory […]

Wash DC Digital Saga continues.

More developments in the Washington DC digital sign saga which Insider wrote about earlier this week. Don MacCord and Shannon Doyle have been indicted by the FBI for conspiracy to commit wire fraud, false writings to a government agency, obstruction of official proceedings and destruction alteration or falsification of records.  […]

Digi Outdoor Media Sued by SEC

Digi Outdoor Media Inc., a company which raised $4.5 million to construct and install digital signs for commercial advertising around Washington DC has been sued by the Securities and Exchange Commission for theft of more than $2.3 million from investors. You can read the lawsuit here.  The lawsuit alleges that […]

Know The Regs Before You Build

The Denver Post and 16:9 have written about a welcome sign/digital billboard on Pena Boulevard as you exit the Denver Airport.  Panasonic is the sign manufacturer.  The $14.5 million cost of the sign was to have been recovered by advertising.  the problem was that nobody at the airport did the […]

Key Congressman Salutes FBI-Billboard Partnership

The transportation leader of the US House of Representatives praised the FBI’s use of digital billboards as an effective partnership that saves taxpayers’ money and enhances safety. On November 29, Congressman Bill Shuster, R-PA, published a statement in the Congressional Record, commending billboard operators for donating space to help law […]

How Daktronics built a 146′ wide curved digital billboard.

  In October 2017 Daktronics completed the installation of a massive new curved digital billboard at London’s Piccadilly circus.  The display is 17.6 meters high and 44.6 meters wide (that’s 57 feet by 146 feet).  The sign curves around the corner of the building and can show a large piece of […]