Insider asked Daniel Fleischer of the automated out of home sales platform Blip to talk about how ad messages should change based on the coronavirus. Is Blip changing anything related to advertising emphasis at the moment? Some may find it surprising to hear that we’re seeing even more opportunity to […]
DANVILLE, Ill. — (March 10, 2020) — Watchfire Signs, a leading manufacturer of digital billboards and LED displays, was selected by Greyline Outdoor to manufacture a large digital billboard located in Times Square, a major commercial, tourist and entertainment center in the Midtown Manhattan section of New York City. Click to Tweet. The 8mm […]
NEW YORK – March 10, 2020 – Vistar Media, the leading global provider of software for digital out-of-home (DOOH), today announced the launch of unified ad serving. This new solution marries traditional ad scheduling (also known as loop-based) and programmatic advertising in one, central platform. Loop-based ad serving offers media […]
BROOKINGS, S.D., Feb. 28, 2020 (GLOBE NEWSWIRE) — Daktronics (DAKT) (NASDAQ-DAKT) of Brookings, South Dakota, announces it has participated in a Series A investment round in X Display Company (XDC). XDC creates and owns leading intellectual property (IP) and capabilities in microLED mass transfer technology. Series A investments will support XDC’s further […]
Watchfire Signs has sued Cree, Inc for replacement costs and punitive damages relating to faulty LED bulbs sold to Watchfire. In its complaint Watchfire alleges: From April 2017 to March 2018 Cree provided Watchfire with LED bulbs with a significant failure rate. Cree agreed to provide Watchfire with a $1.1 […]
(Montclair, New Jersey) Pearl Media, an award-winning Out-Of-Home Advertising and Marketing Agency, in partnership with Madison International Realty, has unveiled a new place-based digital network at Brooklyn’s Atlantic Terminal. The Atlantic Terminal Network (ATN) went live on February 2nd, providing a dynamic digital canvas inside Downtown Brooklyn’s premier retail destination. […]
LAS VEGAS – Adomni, the leading programmatic out-of-home advertising platform, is partnering with Uber on a new pilot of digital screens on the tops of participating drivers’ vehicles currently in Atlanta, Dallas and Phoenix. With this new partnership, Adomni will lead the ad sales and marketing efforts. Adomni will provide […]
Insider asked Media Resources Jeff Rushton about his efforts to standardize digital billboard modules on this week’s Billboard Insider Podcast: You’ve been leading the charge for standardized digital billboard modules Bill Ripp who’s a friend…came to us and wanted to drive for the industry a standard module size: 400 millimeters […]
Today’s podcast guest is Jeff Rushton, President and Co-Owner of Media Resources, an integrated digital billboard manufacturer, sign installer and large format printing business with operations in Canada the US and Asia. Jeff, talk about Media Resources and how it got into the out of home business Media Resource has […]
Atlanta – Digital Signage Expo (DSE), the world’s largest international trade show and educational conference dedicated to digital displays, interactive technology and digital communications networks, announced today that its 2020 educational conference will again feature four individual full-day educational programs for Digital Signage Expert Group (DSEG) certification or renewal credits. Tuesday, March 31 – […]
