Omnichannel multilocal DSP and digital-out-of-home (DOOH) SSP converge, enabling the delivery of more personalized, localized omnichannel campaigns Paris, France and Montreal, Quebec (June 12, 2023) – ARAGO (formerly the Mediakeys Platform) and Broadsign today announced a technology partnership that brings all the DOOH inventory available via the Broadsign […]
SignBird’s Location of the Week! This week we’re highlighting client Mashburn Outdoor and their digital unit, Panel #415 located in Greer, South Carolina. Illuminated Digital Approximate Size: 10.5″ x 36″ Total Geopath Impressions Per 4-Weeks: 2,047,680 The SignBird team visited this location to enhance the digital billboard with a signature SignBird Marketing Package […]
Vistar Studio provides creative services globally to support advanced programmatic campaigns NEW YORK – June 6, 2023 – Vistar Media, the world’s leading marketplace for programmatic digital out-of-home (DOOH), today announced the launch of a new global function – Vistar Studio. Vistar Studio is a new offering that provides advertising […]
In the mid-1980’s, San Antonio had roughly 2,400 billboards and off-premise signs. Currently, the city has fewer than 800 signs and will see that number reduced further as the City Council approved a plan which will allow 24 new digital signs over the next three years. The new permits requires […]
SignBird’s Location of the Week! This week we’re highlighting client Premier Outdoor Media and their digital unit, Panel #1901 located in the Philadelphia DMA. Illuminated Digital Approximate Size: 14′ x 48′ Geopath ID#: 30782297 Geopath Weekly Impressions 0+: 349,431 Route 42 is the most heavily traveled commuter roadway to Philadelphia via […]
Welcome back to SignBird’s Location of the Week! For this project, we worked in Sacramento, CA to shoot the recently acquired billboard assets by the Lamar Northern California office. You can read all about that acquisition and SignBird project in full here. This prominent digital display targets a rapidly growing […]
Toronto, Canada – Media Resources, a pioneer in LED displays, and end-to-end visual communication solutions, is thrilled to announce its participation in InfoComm 2023, hosted by AVIXA. The highly anticipated event will take place from June 14th to June 16th at the Orange County Convention Center in Orlando, Florida. […]
Welcome back to SignBird’s Location of the Week! For this project, we traveled to Bourbonnais, IL for this new Formetco LED install on a Link Media Digital Billboard location. This 10’6″ x 22’5″ digital billboard is a left-hand read located on N Kinzie Ave. It boasts a weekly impressions rate […]
Orem, Utah and Montreal, Quebec; May 11, 2023 – Outdoor advertising technology leaders Adkom, Blip, and Broadsign today announced a technology collaboration that brings more than 2,000 large format, roadside digital billboards located in more than 190 markets to the Broadsign supply-side-platform (SSP). Advertisers and media buying agencies around the […]
Munich, Dublin & London, May 9th, 2023 – E-mobility company JOLT Energy (JOLT), a pioneer in the operation of battery-buffered ultra-fast charging stations in urban areas, is expanding: Over the next few years, thousands of fast-charging stations will be installed in European and North American cities, the Dublin & Munich-based company […]
