Moorgate Capital just issued its 2025 State of the OOH industry report. This table caught Billboard Insider’s eye. The public US out of home companies have been adding approximately 500 new digital billboards a year. Lamar leads in installations. During 2025 Lamar installed three times as many digital displays as […]
The OAAA has issued a report promoting Video Out of Home (VOOH). In a recent The Drum article, OAAA Chief Operating Officer Patrick Dolan said VOOH is important because, “VOOH often appears during moments when people are commuting, fueling, shopping, or exercising – times when attention is directed outward rather […]
26 March 2026, London – Today, VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, announced a strategic partnership with Orange Barrel Media (OBM) & IKE Smart City, a pioneer in landmark media and smart city technology, to further expand access to premium DOOH inventory across the United States. […]
By Britt McConnell, Director of Digital Sales, Formetco In our industry, we spend a lot of time talking about ROI, pixel pitch, and revenue upside. But not enough time talking about risk. And the reality is risk doesn’t show up in the sales deck. It shows up on install day. […]
8,300+ square feet of displays refreshed for the 2026 regular season with improved video board resolution BROOKINGS, S.D. – Mar. 23, 2026 – Daktronics (NASDAQ: DAKT) of Brookings, South Dakota, is bringing bolder, brighter moments to fans at historic Wrigley Field in Chicago, Illinois, through an LED display refresh. Eight LED displays, […]
LOS ANGELES—SNA Displays has partnered with out-of-home media company KEVANI to bring Nexus, a vertically oriented large-format LED video wall, to the façade of Apollo South Bay Apartments in Gardena, California. The newly developed, eight-story luxury residential complex is in the South Bay region of Los Angeles County near major […]
Out-of-home documentation has evolved far beyond simple ground-level photos. What was once limited to static shots taken from the side of the road has expanded into a more dynamic visual toolkit. With the growth of drone technology, billboard operators and media companies now have access to perspectives that were difficult […]
OMAHA, Neb., March 12, 2026 /PRNewswire/ — Clear Channel Outdoor’s Airports Division, the leading U.S. airport sponsorship and advertising provider, today announced it has been awarded a new 10-year contract with the Omaha Airport Authority, continuing its role as the airport’s advertising provider at Omaha Eppley Airfield (OMA). The award comes as OMA continues its $950 million […]
NEW YORK, NY — February 28th, 2026 — SOMO, the leader in large-scale digital taxi media, today announced its expansion into Las Vegas, beginning in March 2026. The company willdeploy 1,200 new digital displays across 400 taxi vehicles, introducing both digital taxi top screens and its first-ever Digital Taxi Back […]
Advertisers gain programmatic access to more than 55,000 premium screens across Brazil’s residential, office, transit, retail, and street environments. New York, NY – (March 9, 2026) – Place Exchange by Broadsign, the leading supply-side platform (SSP) for programmatic digital out-of-home (DOOH), today announced a new integration with Eletromidia, Brazil’s largest out-of-home media […]
