Digital Signs

Announcing AdQuick Copilot: the only comprehensive OOH AI

Today, we’re excited to introduce the next evolution of our flagship AI. It’s called AdQuick Copilot, and is rebuilt from the ground up to provide a personalized, context-aware OOH expert at your fingertips. Our new AI doesn’t just improve on what we launched before, it transforms how advertisers plan, execute, […]

Autonomous Power Has Solar Powered Digital Display

Autonomous Power has developed a solar powered digital display.  Billboard Insider talked with Kevin Conlin about the product. What’s new in solar? Our first solar powered digital display. On Earth Day we introduced a new product called SUN-PAK. Essentially, it’s a totally silent, solar replacement for a gas generator. The […]

Independent, But Only on Paper?

The Hidden Challenges Facing OOH Innovators Introduction In the out-of-home (OOH) industry, independence is a badge of honor. It represents freedom—freedom to run your business, choose your partners, and adapt to what’s best for your market. As the $9 billion OOH industry continues to evolve, independents find themselves facing not […]

New Tradition Adds Digital Spectacular on Las Vegas Blvd.

New Tradition is proud to announce the launch of the most exciting sign Las Vegas Boulevard has ever seen. Standing 87 feet high by 57 feet wide on each side and wrapped with a neon band, this massive, double-sided, full-motion digital spectacular will anchor BLVD, the newest standalone retail and […]

From Billboard to Backseat: Nickelytics, Branded Cities, and Ivee Transform OOH Advertising for DTC Brands

Revolutionary omnichannel campaign achieves “Breakout” status on Google Trends with a 5,000%+ increase in search for Athena Club, Fly By Jing, Wild, ThirdLove, Menē, and Caraway Home. NEW CITY, N.Y., April 24, 2025 (Newswire.com) – Nickelytics, in partnership with Branded Cities and Ivee, has launched a geo-targeted advertising initiative in Times Square and select […]

Daktronics Selected as Tennessee Titans Digital Partner

BROOKINGS, S.D., April 21, 2025 (GLOBE NEWSWIRE) — Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, has been selected as the official large display partner of the Tennessee Titans and will manufacture and install 37 displays totaling more than 77,000 square feet at the team’s newly constructed Nissan Stadium set to open in 2027. […]

Rockbridge sells GSTV to MidOcean Partners

DETROIT, April 21, 2025 /PRNewswire/ — Rockbridge Growth Equity (“Rockbridge”), a partnership-oriented middle market private equity firm with a differentiated approach to building and growing companies, announced today that it has sold GSTV (or “the Company”) to MidOcean Partners. Rockbridge will retain a minority stake in GSTV, a video network […]

Orage Barrel Media Retrofits Charlotte Queen City Location with SNA Displays

CHARLOTTE, NC—Orange Barrel Media (OBM) retrofitted several large-format digital displays in the Queen City Quarter area of Charlotte, North Carolina. As a leader in unique outdoor media, OBM owns and operates this newly upgraded digital-out-of-home (DOOH) platform. The digital upgrade was part of a major renovation and revitalization project to […]

Jeff Rushton Talks Digital Billboards

Media Resources CEO Jeff Rushton gave a talk on digital billboards at last week’s IBO show.  Billboard Insider interviewed Rushton after the conference. You’ve implemented several initiatives in the past year.  Can you elaborate? Well that is a short question and a longer answer.  To name a few: 3x expansion […]

A Digital Sign Update on the Most Current Tariff Situation

Last week, Mike Hershey, head of OAAA Government Affairs, gave a presentation at IBO on federal tariffs and tax legislation. We asked Mike for his perspective on news over the last couple of days that some electronics are excepted from recent tariff increases. Below is Mike’s response. On Friday, the […]