Las Vegas, NV – 5/27/25 – FLO Advertising, the leader in mobile digital billboard innovation, in collaboration with HYPERVSN, the award-winning pioneers of immersive 3D holographic technology, and FIREFLY, the global leader in mobility-based out-of-home media, launch the world’s first 3D Holographic Experience Truck. The launch kicks off on the […]
Digital Signs
Vistar Media Announces Global Data Partnership with Spotzi
Partnership with Spotzi empowers brands to activate stronger global media strategies powered by data Since the launch of Vistar Media’s global demand-side platform (DSP), its global out-of-home (OOH) campaign planning has seen significant momentum, with an average 36% month-over-month increase* in cross-border activity. As the leading global provider of technology […]
Big Outdoor Unveils SunCienega, Expanding Its Sunset Strip Presence
May 19th , 2025 BIG OUTDOOR, a premier Out-of-Home media company known for iconic, high-impact locations, announces the launch of SunCienega (LA.D500) — a bold new digital display located at the intersection of Sunset Boulevard and La Cienega. This double-sided, full-motion spectacular faces both eastbound and westbound traffic on the Sunset Strip, offering […]
BIG OUTDOOR Launches “Top Shelf Network” in Santa Monica’s Newly Approved Outdoor Entertainment Zone
LOS ANGELES, CA — BIG OUTDOOR is proud to announce the launch of the Top Shelf Network, a curated collection of digital advertising kiosks designed specifically for alcohol brands looking to make a statement in one of Los Angeles’ most desirable, but hard-to-reach neighborhoods. This launch comes on the heels […]
SNA and Orange Barrel Media Upgrade Boston Sign
BOSTON—SNA Displays retrofitted an LED corner-wrap outside District Hall in Boston with upgraded LED video technology. Orange Barrel Media (OBM), a leader in unique outdoor media, owns and operates the newly upgraded digital-out-of-home (DOOH) platform. District Hall was created as part of a public-private collaboration located in the city’s Innovation […]
The Street-Level Advantage: Why OOH Is Built for Hyperlocal Success
By: David Burrick, Chief Strategy Officer at Intersection The strength of the out-of-home (OOH) advertising market lies with Local advertisers. Consider Outfront Media, one of the industry’s largest players. Outfront’s quarterly filings show about 60% revenue last year came from its sales team that sells to Local advertisers, which grew […]
Lamar Advertising and Dolly Parton’s Imagination Library Enter Yearlong Pro Bono DOOH Partnership
Lamar will utilize its digital billboard network throughout the year to drive awareness of the Imagination Library’s mission to inspire a love of reading in greater numbers of children in the U.S. and around the world BATON ROUGE, La., May 14, 2025 /PRNewswire-PRWeb/ — Lamar Advertising, one of the largest […]
SNA Displays and Dream Outdoor Add Digital on Sunset Blvd
LOS ANGELES—Media company Dream Outdoor recently launched a new digital out-of-home (DOOH) platform along Sunset Blvd. in central Hollywood. Dubbed “The Blade,” this vertically oriented DOOH screen is mounted to the façade of the Wallace on Sunset, an apartment complex owned by real estate investment trust Essex, across the street from […]
Announcing AdQuick Copilot: the only comprehensive OOH AI
Today, we’re excited to introduce the next evolution of our flagship AI. It’s called AdQuick Copilot, and is rebuilt from the ground up to provide a personalized, context-aware OOH expert at your fingertips. Our new AI doesn’t just improve on what we launched before, it transforms how advertisers plan, execute, […]
Autonomous Power Has Solar Powered Digital Display
Autonomous Power has developed a solar powered digital display. Billboard Insider talked with Kevin Conlin about the product. What’s new in solar? Our first solar powered digital display. On Earth Day we introduced a new product called SUN-PAK. Essentially, it’s a totally silent, solar replacement for a gas generator. The […]