Vistar’s Ad Server & Player streamlines NextGrad’s DOOH operations across 1,100 high schools in the US & Canada New York – February 10, 2025 – Vistar Media, the leading global provider of out-of-home (OOH) media, is excited to announce a new partnership with NextGrad, North America’s largest and only […]
NEW YORK – January 21, 2025 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today, announced today their recap of their Curated Member Experiences at CES. The multi-day Experience included interactive, private audience fireside chats with leading brands and agencies, Out of Home […]
Riley Outdoor’s Robert Moore has built almost 500 billboards in the course of a 30 year career. He recently sold his compahy to Adams Outdoor. Last week Robert talked about billboard permitting. Today he talks about digital billboards. What have you learned about digital billboards They are the future of […]
Is was February 2021 when Insider first reported that the Shinnecock Indian Nation had publicly refused a state order to cease construction of a second digital billboard on Sunrise Highway on Long Island despite a threat of fines and forceful removal of the tribal structures, arguing the state “lacks authority […]
January 08, 2025 02:00 AM Eastern Standard Time LONDON–(BUSINESS WIRE)–ECN, a world leading digital-out-of-home office media publisher, today announced a new partnership with VIOOH, a premium global digital-out-of-home (DOOH) supply-side platform. This expands VIOOH’s global footprint to premium office buildings across the UK, France and Germany. VIOOH, with its advanced technology […]
Daktronics licenses Cree LED’s patented technology in a multi-year global agreement announced today. (Photo: Business Wire) December 17, 2024 07:15 AM Pacific Standard Time DURHAM, N.C.–(BUSINESS WIRE)–Cree LED, a Penguin Solutions brand (Nasdaq: PENG), and Daktronics (Nasdaq: DAKT), today announced a multi-year, global patent license agreement effective December 2024. With limited exceptions, this agreement […]
With Daktronics releasing earnings this week, it got Insider wandering through some of Daktronics historical files. We found this great story by founders Dr. Al Kurtenbach and Dr. Duane Sander as they talk about the scoreboard that put them on the map – the Matside wrestling scoreboard. To receive […]
BIRMINGHAM, AL – NOV. 26, 2024 – – Today, StreetMetrics announces a strategic partnership with Lumix Advertising to enhance data-driven transparency for scooter-based digital billboard campaigns. Through this partnership, Lumix will gain access to StreetMetrics’ powerful analytics platform, enabling its advertisers to make smarter, real-time advertising decisions based on reach, […]
At a November 12, 2024 meeting the New Braunfels, Texas City Council approved the conversion of a non-conforming static billboard along I-35 to a two-sided digital billboard. The city’s 2006 Sign ordinance had prohibited the construction of new billboards or the improvements of non-conforming sign. The agreement looks to […]
LAS VEGAS (Nov. 12, 2024) – Building upon years of success in partnering together on groundbreaking outdoor advertisements, Las Vegas-based Spotlight Outdoor, an enterprising leader in the digital out-of-home (DOOH) advertising industry, and MGM Resorts International announced today they successfully entered into a multi-year arrangement establishing Spotlight Outdoor as an outdoor […]
