By Chris Cowlbeck We all know a pretty picture when we see one – I’m sure something just popped into your head. “A picture says 1000 words”, is a rather worn out phrase, but says it all. Generally, the more detail the better in pictures in a lot of marketing […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’ss rating is […]
Cool video from Outfront Media on a 3D billboard installation. Paid Ad
Insider will release the 2017 out of home website rankings next week. A common failing of our of home websites is a lack of design tips. Only 3 of 10 out of home websites provide billboard design tips. Why not make it easy for a client to know what works […]
Chris Cowlbeck is a busy guy. He runs Look Billboards a rural Oklahoma out of home advertising company as well as the IBOUSA. In his spare time Chris catches artic char and blogs on billboard ad design at his company’s website. Insider is running a Thursday series with Cowlbeck’s thoughts on […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
This week’s outdoor advertising design tips come from the Cleveland Outdoor website. Great advice. ______________________________________________________________________
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using a scale of 1 (not good) to 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided by Melody Roberts, a billboard designer […]
Allison Outdoor’s website has some great billboard design tips. Insider has reproduced the page below. You ought to consider putting design tips on your website to help clients know what makes a good ad. Kudos to President Gary Ayers and Allison for a direct and compelling presentation. Paid Advertisement
Extra Credit Projects created a clever snowman billboard campaign for a Grand Rapids hospital. Here’s the press release for a new Extra Credit Projects holiday campaign for Grand Rapids tool manufacturer Tekton Tools. Terrific wordplay in a holiday spirit. GRAND RAPIDS, Mich—Midwest advertising agency, Extra Credit Projects, has been getting […]
