This month as the nights are drawing in, for Daily Billboard Blog’s ‘3 of a Kind’ we’ll be exploring the nighttime delights of neon lights and how that they can help make a billboard spectacle in the dark. First up is neon billboard installation for Disney’s Tron: Legacy which was photographed along Santa […]
Rate This Board allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer recommends how to improve the ad. This week’s rating is provided by Melody Roberts, an OBIE nominated billboard designer and founder […]
By Ken Klein OAAA Executive Vice President, Government Affairs In northern Nevada – its airwaves crowded with political ads – Rep. Mark Amodei figures he can cut through the racket with billboards. Compared to political attacks on TV, (digital) billboards are sharp-looking, positive, and ever-present, says the candidate, seeking a fifth term […]
Rate This Board allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer recommends how to improve the ad. This week’s rating is provided by Melody Roberts, an OBIE nominated billboard designer and founder […]
Billups Partner/Chief Strategy Officer Rick Robinson makes art: “OOH is a human instinct. We are visual at our core, we’re aggressive about it and it’s in our nature to mark space. As an expression of that DNA I’ve been a steel sculptor for 25 years. Have had the very good […]
Last week the OAAA launched a bold new out of home positioning campaign called Get Out of Home. Here’s what OAAA chief marketing officer Stephen Freitas says about the designs. “This is just the first part of a campaign that will run through the end of this year. We are […]
This Tasty Tip brought to you by Tasty Ad OOH Sales & Design Software Sign up for a 2 week free trial today! Click here. The key to happy digital billboard clients is making sure they utilize their billboard to its fullest extent. What does that mean? It means they […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
September 25, 2018, NEW YORK – The out of home (OOH) industry, led by the Outdoor Advertising Association of America (OAAA), today launched a new campaign to inspire and excite the ad industry about OOH’s power, value, and significance in today’s digital world. The “Get Out of Home” campaign, created […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
