Business

Geopath Market Spotlight: Grand Rapids

Did you know: Grand Rapids is the second largest city in Michigan, boasting a population of over a million people in the Metro Grand Rapids area Gerald R. Ford, 38th president of the United States  was raised in Grand Rapids. This week’s Geopath Market Spotlight focuses on the Grand Rapids […]

Company of the Day: Chirico Media

Company: Chirico Media Market:  Indiana Headquarters: 4405 Massachusetts Ave, Indianapolis, IN  46218 Phone: 317-941-6040 Email: jameswscott@chiricomedia.com Chirico Media operates a two sided digital billboard on I-65 south of Indianapolis and two two-sided static billboards  billboards at 4405 Massachusetts Avenue in Indianapolis and on SR 37 near Big Bend Road in […]

Signly launches OOH Sale Proposal Solution

Making sign proposals is a hassle if you aren’t big enough to use sign inventory management software.  Utah based Signly.com is here to help.  Signly has developed a simple cloud-based software solution to allow you to originate proposals, email clients and facilitate a “digital drive-by” which eliminates the need to […]

My Turn: OOH Collaboration in Action

By Nancy Fletcher, OAAA President and CEO After I spoke on the benefits of collaboration (at the OOH Media Conference + Expo in Austin May 8), many people have asked what they can do to advance the industry. Here are five action categories that combine self-interest with industry progress. 1. Cooperation OOH groups […]

Out of home revenues up 2% in 1Q 2018

June 4, 2018 (Washington, DC)– Out of home (OOH) advertising revenue rose 2 percent in the first quarter of 2018 compared to the previous year, accounting for $1.68 billion, based on figures released by the Outdoor Advertising Association of America (OAAA). The revenue increase marks eight years of consecutive growth […]

Company of the Day – CK Outdoor

Company: CK Outdoor Headquarters: 920 E. 56th Street, Suite B Kearney, NE 68847 Market: South Dakota & Iowa Phone: 800-628-6060 Email:  karla.steele@usacommunications.tv Insider had a chance to talk with Karla Steele about CK Outdoor. Tell us a little about CK Outdoor’s history and plant. CK Outdoor operates 90 billboards along I-80, I-90, I-29 […]

Covenants Not to Compete and Out of Home

Insider caught up with Houston billboard litigation and transaction attorney Richard Rothfelder during the IBOUSA conference in Jacksonville, FL. We asked Richard about the case of Catalyst Outdoor Advertising vs Douglas, in which a billboard company sued a former employee for violations of a non-competition agreement. We discovered that Rothfelder […]

Company of the Day: Carter Outdoor Advertising

Company:  Carter Outdoor Markets: Arkansas Headquarters: 23111 Interstate 30, Bryant, Arkansas  72022 Phone: 501-847-3444 Carter Outdoor Advertising operates a billboard plant with over 400 faces in Central Arkansas.  Leah Carter is the firm’s owner administrator.  The company’s billboards vary from 10 by 20 to 14 by 48.  The firm’s billboards are clustered in the […]

Out of the Office: Chris Cowlbeck

In addition to running Look Billboards and the IBOUSA, Chris Cowlbeck loves to barbeque.  Here he grilling up some shrimp at his ranch on what else?  An old billboard structure repurposed as a giant grill.  Chris says that oak makes terrific grilling wood. [wpforms id=”9787″] Paid Advertisement

Billboard Insider Classifieds June 2, 2018

“…we have received no less than 15 responses the ad you ran for us to sell out Quad Cities billboard plant…”  David Buring “FYI, today we got two requests from out of home companies to sign up.  Y’all are awesome” Billboard Insider Classified customer Evan Metrock, Billboard Alerts. “Got several […]