Business

Company of the Day: Action Outdoor

Company: Action Outdoor Market:  Metro Atlanta and Dahlonega, Georgia Headquarters: 3512 Old Milton Parkway, Alpharetta, GA 30005 Phone:  678-624-9275 Email: info@actionoutdoor.com Action Outdoor was originally formed in 1992 between partners Jack Hartrampf and Larry McCurdy. Both Jack and Larry were real estate brokers with Metro Brokers and through their expertise in dealing with commercial […]

Lawton on the bias against out of home.

By Josh Lawton, COO and Co-Founder, Abraxas Technology It’s not hard to figure out that the out of home industry is moving into the digital world even though, the total number of digital billboards pales in comparison to the total number of analog boards in the US. As of 2017, […]

Company of the Day – Admiral Outdoor Advertising

Company: Admiral Outdoor Advertising, LLC Market: Duplin County, North Carolina. Headquarters: 5752 S. US Highway 117, PO Box 160,  Wallace, NC  28466 Phone: 910-285-1047 Email: Info@admiraloutdoor.com Admiral Outdoor operates a billboard plant in Duplin County in eastern North Carolina.  The company was started in 2006 when owner Pete Murphy was in […]

How Billboards Cheer Olympic Champs

As a service, OAAA is providing a quick way to congratulate local Olympic winners on digital billboards.  This article explains how it happened. On February 11:  “Send me the template,” said a billboard GM in northern Ohio, “and I’ll get that up right away.” It was 7:37 in the morning. […]

Billboard Insider Classifieds

Billboard Insider Classifieds work: “When thinking as to how best to get the word out of our available position we thought of Billboard Insider.  We are glad we did.  The cost of the ad was reasonable and the response was outstanding.” Jim Moravec, Stott Outdoor “We had over 25 companies inquire […]

5 tips to improve your out of home website.

Last week Insider published the 2018 out of home website rankings.  Insider is getting requests from companies wishing to improve their websites.  Here are the five steps you can take to improve your out of home advertising website. Ad sign video.  Only 7% of out of home websites do this.  […]

Company of the Day: Ace Outdoor Advertising

Company: Ace Outdoor Advertising Market:  California Headquarters: 89801 Sunset Blvd., West Hollywood, CA  90069 Phone: 310-467-8072 Email: andrew@ace-outdoor.com Ace Outdoor operates seven high profile billboard structures with 13 faces on Sunset Strip in West Hollywood.  Ace is managed by Andrew Bilanzich who was a punter for the 1995 Nebraska cornhuskers national championship football team during college.  The […]

Catalyst Outdoor sells to Lamar and Clear Channel Outdoor

Catalyst Outdoor founders (from left): CEO Thaddeus Bartkowski, Crystal Crawford, Patrick Wolfington Catalyst Outdoor has divested a majority of its assets to Lamar and Clear Channel Outdoor in order to focus on developing non traditional structures nationwide.   The terms of the transactions were not disclosed but Sign Value’s Paul Wright, […]

Geopath Market Spotlight: Baltimore

Did you know? The first dental school in the world was founded in Baltimore in 1840. Francis Scott Key wrote the National Anthem while watching the bombardment of Fort McHenry during the War of 1812. This week’s Geopath Market Spotlight focuses on the Baltimore DMA. Infographics for the top DMAs […]

Unilever pledges to cut ties with ‘platforms that create division’

The Drum has a interesting article on Unilever and how it may be allocating their Multi-billion dollar marketing budget. For those of you who do not know, Unilever includes, among others, the following well known brands:          Unilever will be addressing the IAB Annual Leadership Meeting, asking them to […]