Company: Conlee Outdoor Advertising Headquarters: 242 El Cerrito Dr. Bakersfield, CA Market: Bakersfield, CA Phone: 661-549-1792 Email: shelli@conleeoutdoor.com Conlee Outdoor Advertising is a locally owned and operated outdoor advertising company serving Bakersfield California. Shelli Carlovsky owns Conlee Outdoor and has worked in the outdoor advertising industry since 1999. She is […]
Business
Magna says OOH is only form of traditional media to grow.
Magna has released its Spring 2018 Advertising Forecast. Global ad spending is projected to increase 6% in 2018 but most of the new spending will go to online digital and mobile advertising. Magna says out of home is the only form of traditional media to grow in 2018. Magna On […]
Geopath Market Spotlight: Jacksonville
Did you know: Jacksonville was named for General Andrew Jackson, who later went on to become the 7th President of the United States. The Dames Point Bridge in Jacksonville is the second longest concrete cable-stayed bridge in the western hemisphere. This week’s Geopath Market Spotlight focuses on the Jacksonville DMA. […]
Company of the Day – Compass Outdoor
Company: Compass Outdoor Headquarters: 2725 Parleys Way Suite 120, Salt Lake City, UT 84109 Markets: Utah & Idaho Phone: 385.355.1510 Email: dave@compassbillboards.com Compass Billboards is an outdoor advertising company located in Salt Lake City, UT selling billboard and ad space across Utah and Idaho. Dave Goldberg manages sales for the […]
Nicklin’s insights from 450 ad agency visits
Steve Nicklin, the OAAA’s VP-Marketing, has visited over 450 ad agencies and met with over 2,000 media planners since 2013 to advocate for the out of home (OOH) business. Insider asked Nicklin to talk about OOH and offer insights about today’s agencies. What are the questions you get asked by […]
Jeff Joaquim on left hand reads
Left hand reads hard to sell? Not this Marquee Media Board. Insider talked with Jeff Joaquin of Marquee Media about making left hand reads a success. What makes a left hand read work? It has to first be a location that has 1,000 feet of visibility. We try to make […]
Company of the Day: City Outdoor
Company: City Outdoor Markets: Massachusetts, Illinois, California, New York Headquarters: 1333 Broadway, Suit 506, New York, New York 10018 Phone: 212-736-9400 City Outdoor operates a plant of high profile bulletins, digital billboards, wallscapes and windowscapes in Boston, Chicago, Los Angeles, New York and San Francisco. The firm was started by […]
Happy Fathers Day!
Insider wishes you a Happy Fathers Day. It’s amazing how many father/son/daughter combinations there are in the out of home business. Some of the fathers are no longer living. We’ve listed the Father first. Apparatix: John James, Jonathan James Barnes Outdoor: Rod Barnes, Maryjane Shackleford, John Barnes Barrett Outdoor: Jack […]
Out of the Office: Marty Williamson
Out of home advertising broker Marty Williamson of Williamson and Associates competes in Damn the Torpedos. He describes the event in his own words: I enjoy driving my 1975 Triumph TR6. I also enjoy car shows and often participate in a timed road rally event called Damn The Torpedo’s. Every […]
Company of the Day: Circle City Outdoor
Company: Circle City Outdoor Markets: Indiana, Iowa Headquarters: 1405 West Crestwood Ct, Spokane, WA 98033 Phone: 206-910-1283 Email: circlecitybillboards@gmail.com Circle City Outdoor operates a 55 face billboard plant in Indiana and Iowa. The company is managed by Dave Westburg who also publishes Billboard Insider. Insider interviewed Westburg. How did you […]