You need to consider joining Billboard Insider in its support of OAAA’s Foundation for Outdoor Advertising Research and Education (“FOARE”) as a generous part of your year-end donations. FOARE is a 501(c)(3) charitable foundation that supports important research and education related to out of home (OOH) advertising issues. Insider talked […]
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Geopath Finalist for Best Analytics Platform Award
New York, NY, October 24, 2019 – Geopath, the not-for-profit organization that provides the industry-standard currency for out-of-home (OOH) advertising, today announced that it has been selected as a 2019 Street Fight Innovator Awards ‘Best Analytics Platform’ finalist for its new measurement system, the Geopath Insights Suite. Previously, Geopath measured […]
Company of the Day: Barnes Outdoor
Company: Barnes Outdoor Market: 15 Ohio counties Address: PO Box 277, 1580 Fairview Road, Zanesville, Ohio, 43701. Phone: 740-453-6386 Email: mj@barnesadv.com Barnes Outdoor Advertising Corporation is the oldest and largest outdoor advertising group in Southeastern Ohio. The company was started in1916 and is a 4th-generation, family-owned business operates nearly 600 traditional billboards and eight […]
Solar Powered Digital Billboards?
At last week’s DailyDOOH Investor Conference Lamar CEO Sean Reilly said that Lamar has some digital billboards which could get off the grid when we have better batteries. Insider asked solar powered billboard expert Kevin Conlin to discuss the feasibility of solar powered digital billboards. Kevin are solar powered digital […]
American Tower and Out of Home
American Tower has entered the out of home business with the purchase of RSA in Boston and some Total Outdoor assets in Boston. Kalil and Company handled the RSA transaction. PJ Solomon handled the Total transaction. The company has been low profile about its investments. No mention of out of […]
How and Why to Get Involved Politically
By Ken Klein OAAA Executive Vice President, Government Affairs A United States Senator from Colorado recently toured the OUTFRONT Media plant in Denver, learning about technology and jobs. This type of political education benefits the entire industry, far beyond Colorado. As a regulated industry, we know the importance of government […]
Intersection Extends Minneapolis St Paul Transit Contract
MINNEAPOLIS-ST. PAUL – October 22, 2019 – Intersection, the leading media and technology company, today announced that it has been awarded a two-year extension of its exclusive partnership with Metro Transit to sell and display advertising across the Twin Cities’s light rail and bus systems. Intersection will continue to manage […]
Company of the Day: Azalea Outdoor
Company: Azalea Outdoor Advertising Markets: Georgia, South Carolina. Headquarters: 725 Broad Street, Augusta, Georgia, 30901 Phone: 706-564-5707 Azalea Outdoor owns 160 faces in Georgia and South Carolina. The company is owned by the Morris family which originally purchased Naegele Outdoor in 1985 and rebranded it as Fairway Outdoor before selling […]
Sean Reilly on Anna Bager, Privacy, Digital Billboards and ESG
Lamar CEO Sean Reilly was interesting as ever at Adrian Cotterill’s DailyDOOH investor Conference. You need to make this conference part of your Digital Signage Week activities. A selection of Reilly’s comments. On Anna Bager as the new President of the OAAA The journey that brought Anna here started a […]
New Study Finds OOH Amplifies All Major Media More than 90%
October 21, 2019 (Washington, DC) – In a typical week, out of home advertising (OOH) can amplify the reach of every other major media channel to more than 90 percent, according to a new study conducted by MRI|Simmons. The report, commissioned by the Out of Home Advertising Association of America […]
























