Business

Lindmark Outdoor Ranked on Inc. 5000 List

Inc. Magazine Unveils Its Annual List of America’s Fastest-Growing Private Companies—the Inc. 5000  Lindmark Outdoor Media Ranks No. 2997 on the 2019 Inc. 5000 NEW YORK, August 14, 2019 – Inc. magazine today revealed that Lindmark Outdoor Media is No. 2997 on its annual Inc. 5000 list, the most prestigious […]

What if US Out of Home Gains 2% Points Market Share?

How would you feel if your out of home company revenues increased by 50%? The US out of home industry did $8 billion in revenue last year which equates to 4% of the US advertising spend.   Out of home advertising averages 6% of the global ad spend.   See this chart […]

Company of the Day – Wilson Outdoor Displays

Company: Wilson Outdoor Displays Headquarters: 786 Coleman Mill Rd, Carrollton, GA 30116 Markets:  Western Georgia and Eastern Alabama. Phone: 770.854.4899 Wilson Outdoor operates a billboard plant with with 99 faces in Western Georgia and Eastern Alabama including coverage in the following communities: Carrollton Wedowee Roanoke Heflin Ashland Wilson Outdoor started in 1985 when Dwayne […]

Geopath Market Spotlight: Charleston-Huntington

Did you know: Charleston had the first brick-paved street in the United States Charleston has been the capitol of West Virginia since 1877 This week’s Geopath Market Spotlight focuses on the Charleston-Huntington, West Virginia DMA. Infographics for the top DMAs and much more are available to Geopath members in their […]

Company of the Day: Wright Advertising

Company: Wright Advertising Corp. Headquarters: 1347 South Laramie Ave., Cicero, IL 60804 Market: Illinois and Indiana Phone: 708-652-6020 Email: wa@wrightadvertising.com Wright Advertising Corporation, established in 1949, is a provider of bench advertising in the Midwest. Their ad benches are present at prime locations such as well traveled and highly visible bus routes throughout the entire […]

Company of the Day – Wingate Media Group

Company: Wingate Media Group Headquarters: P.O. Box 1803, Spring Hill, TN Market: Greater Nashville, Southern Tennessee Phone: 615-595-8194 Wingate Media Group, LLC is a small family company headquartered just south of Nashville, Tennessee.  The Company’s sign inventory includes digital and static bulletins, 30-sheets, 8-sheets, tri-face and indoor digital. Wingate Media […]

World’s Most Valuable Brands Invest in OOH

BrandZ has been compiling rankings of the world’s most valuable brands since 2006, evaluating company revenues and profitability along with surveys of 3.7 million consumers in over 50 countries for their views about brands. Today, a key challenge for building and sustaining valuable brands is learning how to disrupt and […]

Don’t Use Flash Player on Your Out of Home Website

Insider is looking at lots of out of home websites to compile the 2019 out of home website rankings.  Some out of home companies use Flash Player on their websites.  A bad idea. It creates a barrier between you and your customers. Use flash and your customer will see this […]

Company of the day:Wolverine Sign Works

Company:  Wolverine Sign Works Markets:  Michigan, Indiana, Ohio Headquarters:  923 Bradley Street, Owosso, Michigan  48867 Phone:  800-535-7446 Email: info@wolverinesign.com Wolverine Sign Works was founded in 1916 by two traveling salesman who decided to start a sign rental company.  They borrowed against their life insurance and since Michigan was the wolverine state they called the company […]

Out of the Office: IBOUSA Trip to Delaney Lake

The IBOUSA hosted a float plane trip to Delaney Lake, Ontario in July.  Looks like a great time with lots of trophy fish.   IBOUSA’s Daron Henry with a nice Lake Trout IBOUSA General Manager Chris Cowlbeck with a trophy muskie. Jim McIntyre of McIntyre Outdoor Advertising/Southern Billboards Inc. with […]