Tallahassee, FL – – Clear Channel Airports (CCA), a brand division of Clear Channel Outdoor (CCO) (NYSE: CCO), and an indirect subsidiary of iHeartMedia Inc., today announced it was awarded a five-year contract expansion with Tallahassee International Airport (TLH). The new partnership began December 1, 2018 and media upgrades begin […]
Business
Company of the Day – Ad Focus
Company: Ad Focus, Inc. Headquarters: Denver, CO Markets: Including Colorado Florida Atlanta GA Minneapolis, MN Kansas City, MO Memphis, TN San Diego, CA Scottsdale, AZ Houston, TX Charlotte, NC Phone: 303.292.2450 Email: hello@theadfocus.com This is Insider’s first visit with Ad Focus so we reached out to Keith Dillion, principal owner […]
Geopath Market Spotlight: Minneapolis
Did you know: The Mall of America, located just outside the Twin Cities of Minneapolis and st Paul, is the largest mall in the United States 17 Fortune 500 companies reside in the Minneapolis-St Paul region. This week’s Geopath Market Spotlight focuses on the Minneapolis DMA. Infographics for the top […]
OUTFRONT Hires Lowell Simpson as New Executive Vice President, Chief Information Officer
Today OUTFRONT Media (NYSE: OUT), one of the largest out-of-home media companies in North America, announced the hire of Lowell Simpson as Executive Vice President, Chief Information Officer, furthering its commitment to deploying smarter, better technology across the organization. “We are committed to modernize and better integrate our technology functions […]
Company of the Day: Look Outdoor Advertising
Company: Look Outdoor Advertising Markets: Texas, Oklahoma, New Mexico and Kansas. Headquarters: 700 North Florida, Borger, TX 79007. Phone: 806-274-4357. Email: jrusten@lookoutdoor.biz, tgassaway@lookoutdoor.biz Look Outdoor advertising is a family run business that began operating in 1994 with the purchase of four neglected billboard structures near Amarillo, Texas. The company now operates over 500 billboard […]
Edith Gagne’s 3 Predictions for OOH for 2019
Edith Gagne, VP Sales for Campsite Canada’s largest digital out of home exchange, has three predictions for out of home in 2019: More pressure to standardize impression metrics As DOOH buys start to blend with online & mobile, buyer expectations around measurement have already been shifting and will continue to be […]
Caty Burgess on why Hollywood loves out of home.
The OOH:Now 2018 sessions are on Vimeo. Insider’s favorite is brand keynote address by Caty Burgess, SVP Marketing and Media Strategies, CW. Burgess gives a fast-paced, witty overview of how a television and programming network uses out of home. Many of the examples in Burgess’s talk feature ads on Ace Outdoor […]
How to Win Real Estate Advertising Dollars
By Joshua Lawton, CRO and Co-Founder of Abraxas Technology and is a member of the Forbes Technology Council. It should come as no surprise that the real estate industry makes up a large portion of the US economy. Just in market value alone, the total value of real estate in the U.S. […]
Company of the Day – Billboards for Education
Company: Billboards for Education Headquarters: 9301 Ocoee St., #138, Ooltewah TN Market: Tennessee Phone: 423.242.3695 Email: matt@billboardsforeducation.com Billboards for Education was created to give hope and support to local educators who struggle with an ever-present lack of classroom resources. The Company donates 10% of every dollar, from every billboard ad, to […]
Chris Cowlbeck’s 3 Predictions for 2019
Insider is running a series of columns in which out of home leaders give their predictions for 2019. We’ve previously heard from Vistar’s Michael Provenzano and OUTFRONT Media’s Jodi Senese. Today we hear from Chris Cowlbeck the General Manager of the Independent Billboard Operators USA. We at the IBOUSA headquarters […]