Business

Meet Anna Bager, The New OAAA President & CEO

Yesterday, the OAAA announced the hiring of Anna Bager, currently executive vice president of the Interactive Advertising Bureau (IAB), to succeed Nancy Fletcher as president & CEO, effective September 16.   Anna will be attending the following events. Please check oaaa.org for more details closer to the event: Advertising Week […]

Company of the Day – Victor Sign Company

Company: Victor Sign Corporation Markets: Greater Chicago, IL Headquarters:  2734 W. Superior St, Chicago, IL  60612 Phone: 773-661-0056 Email: info@victorsignchicago.com Victor Sign Corporation has operated a billboard plant of wallscapes, bulletins and digital signs in Chicago for over 85 years.  At one time Victor Sign & Display Company (as it […]

OAAA Names IAB Senior Executive Anna Bager President and CEO

Digital, Mobile, Video Advertising Veteran Will Lead OOH into the Future July 22, 2019 (Washington, DC) – The Out of Home Advertising Association of America (OAAA), the national trade association that represents the $8+ billion US out of home (OOH) advertising industry, announced that it has named Anna Bager, Executive Vice […]

Company of the Day: View Outdoor

Company: View Outdoor Markets: Indiana, Illinois, Florida Headquarters: 1000 E 80th Place, Suite 700N, Merrillville, IN  46410. Phone: 866-757-8439 View Outdoor owns manages over 600 bulletins, wallscapes and transit wraps in Illinois and Indiana.  The company was founded in 2004 by Dean White who many of you know as the former owner of […]

Billboard Insider Classifieds July 20, 2019

Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider.  I told […]

Deficit Ridden Chatham Transit Forgoes Transit Ads

Scenic America has “gifted” Chatham Transit System a certificate in appreciation of a decision to give up transit advertising.  “All the little things and not so little things add up” says a Scenic representative. All the little things add up.  Maybe Scenic should “gift” the transit system the $165,000/year to […]

New and Noted July 19, 2019

In The Other Side of Outdoor Advertising Crunchbase notes that startups like Brex and Eaze are using out of home advertising to get consumers attention: “The startups we talked to, including Brex, Eaze, and Snowflake, said that they think consumers are tired of Facebook and Instagram advertisements.  Especially because you […]

Company of the Day – Veale Outdoor

Company: Veale Outdoor Advertising Markets: California Headquarters: 2800 Cleveland Ave #A2, Santa Rosa, CA  95403 Phone: 707-777-7777 Email: info@vealeoutdooradvertising.com Veale Outdoor Advertising has operated in Sonoma County for over thirty (30) years with a primary focus on the development of local advertising for Sonoma County based businesses. General manager Tom […]

Mike Norton on running a family-owned out of home company.

­­­ Today’s podcast guest is Mike Norton, President of Norton Outdoor Advertising, an independent out of home company with 900 traditional and 14 digital billboard displays in Ohio.  Mike represents the third generation of Nortons to run the business.  Mike sits OAAA Board of Directors, Digital billboard and Innovations committees.  […]

Geopath Market Spotlight: Fresno

Did you know: Fresno, California means ash tree in Spanish and the city’s flag features an ash tree. Fresno is the 34th largest city in the United States. This week’s Geopath Market Spotlight focuses on the Fresno, California DMA. Infographics for the top DMAs and much more are available to […]