It’s a poorly kept secret that a couple months ago American Towers bought RSA Media, a Boston out of home company with 15 high profile Boston billboard structures. Kalil & Co. confirmed their assistance in negotiating and brokering the RSA Media sale transaction without mentioning the buyer, at the buyer’s […]
Company: Mesa Outdoor Headquarters: 582 Market St., San Francisco CA 94104 Markets: Southern California Phone: 925.386.6372 Email: info@mesaoutdoor.com Mesa was founded in 2008 in Contra Costa County with the goal of developing outdoor advertising structures. Their projects include locations from Sacramento to San Diego. [wpforms id=”9787″] Paid Advertisement […]
Paul Wright of Signvalue makes three predictions for out of home in 2019. We anticipate the out of home industry to become more closely integrated with technology. In addition to operational efficiencies like upgrading lighting to LED, adding sensors, digital displays and dabbling in programmatic buying, we expect to see […]
Did you know: Sacramento was home to the original Pony Express, the nation’s first expansive mail delivery service. Mark Twain got his start in writing in Sacramento, working for the Sacramento Union newspaper long before creating the novels Tom Sawyer and Huckleberry Finn. This week’s Geopath Market Spotlight focuses on […]
Company: Media South Outdoor Advertising Headquarters: Jackson, Tennessee. Markets: Tennessee, Mississippi. Phone: 866-945-0243 Media South was started in 2007 by Norm Isbell. The company has 28 faces placed strategically in Tennessee and Mississippi. Most of the faces are 10.5′ by 36′. Prior to starting Media South, Isbell was a division manager for […]
By Nancy Fletcher, President and CEO, OAAA 1. Advertisers will get out of home in unprecedented numbers. This year’s prescient slogan reminded the marketplace about the strengths of our medium, especially to complement digital marketing. OOH is hot and stays hot with steady PR buzz about the industry’s resurgent popularity, […]
Company: Media Outdoor Displays Markets: Texas Headquarters: 14731 Bulverde Rd. San Antonio, Texas 78247 Phone: 210-860-9414 Email: info@mediaoutdoordisplays.com Media Outdoor Displays operates 140 static billboard faces in the San Antonio Metro Market and surrounding counties. Most of the billboards are 12 by 24 or 14 by 48. [wpforms id=”9787″] […]
“The response has been excellent. Excellent investment.” Out of home broker Stephen Minnich. “…we have received no less than 15 responses the ad you ran for us to sell our Quad Cities billboard plant…” David Buring “FYI, today we got two requests from out of home companies to sign up. […]
Today out of home investment banker Gabe Oliverio of Johnsen Fretty makes 5 predictions for 2019. 2018 saw the rise of mid-size, but well-capitalized, outdoor companies which we expect to continue in 2019. We also anticipate new groups entering the space in 2019, providing additional inertia to a strong acquisitions […]
Sometimes billboard companies put a clause in leases prohibiting a landlord from leasing the ground to another billboard company for a certain period of time following expiry of a billboard lease. To be effective this clause needs to include billboard easements as well as leases. That’s the lesson of Reagan […]
