Business

How to Make Billboard Scaffolding

This 1 minute video shows how Formetco makes billboard scaffolding. Insider talked with Formetco Hardware Sales Manager Denise Roberts about scaffolding. Denise how long have you been making billboard scaffolding. Formetco has been manufacturing the same scaffold since 1979. Last year we sold over 100,000 linear feet in platforms alone, […]

Company of the Day: Cuerden Signs

Company:  Cuerden Sign Co Markets: Arkansas Headquarters: PO Box 187 Conway, AR  72032-0187 Phone: 501-329-6317 Email: cuerden@swbell.net Cuerden Sign Company was founded in 1920 by Henry Cuerden.  The firm originally painted signs.  Over time it entered the neon sign and billboard business.   The firm is owned and operated by the Burton family.  Jasper […]

Billboard Insider Classifieds February 1, 2020

Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider.  I told […]

Company of the Day: Colorado West Outdoor

Company:  Colorado West Outdoor Advertising Market:  Grand Valley, Colorado Headquarters:  2475 Commerce Blvd. Grand Junction, CO  81505 Phone:  970-242-5248 Colorado West Outdoor Advertising is a second generation family-owned firm which owns over 100 billboards as well as a bus bench and bus shelter advertising business in Grand Junction Colorado.  The company was started in […]

Wrapping an Entire Poster Face

Yesterday Clear Channel Outdoor announced it had upgraded 1,300 structures to “Premiere Panels”.  Looks to Insider like Clear Channel is wrapping the entire face of of certain posters rather than installing the vinyl under the face’s frame.  The result is this… in place of this… Insider likes the bigger bolder […]

Karla Steele’s Proudest Out of Home Sale

Karla Steele is an independent out of home sales rep in the midwest.  Steele recently formed K Steele Solutions to help smaller out of home companies create marketing tools and help with data organization.  She has experience with land leases and permits as well.  Insider talked with Steele last week. […]

Talon Appoints Jim Wilson as US CEO

NEW YORK, January 29, 2020 – Talon, the leading independent Out of Home (OOH) media and technology agency, today announced that Jim Wilson has been appointed as its U.S. Chief Executive Officer (CEO). Wilson will join Talon from TEGNA’s Premion, the first-in-market over-the-top (OTT) advertising and technology platform, that he […]

Company of the Day – Compass Outdoor

Company: Compass Outdoor Headquarters: 2725 Parleys Way Suite 120, Salt Lake City, UT 84109 Markets: Utah & Idaho Phone: 385.355.1510 Email:  dave@compassbillboards.com Compass Billboards is an outdoor advertising company located in Salt Lake City, UT selling billboard and ad space across Utah and Idaho. Their product lines include static and […]

Clear Channel Outdoor Transforms 1,300 Displays to Premiere Panels

New York, NY – Clear Channel Outdoor Holdings, Inc. (CCO) (NYSE: CCO), one of the world’s largest outdoor advertising companies, recently debuted over 1,300 new visually-striking, printed out-of-home (OOH) displays across its small, mid and large U.S. market footprint. CCO’s transformed “Premiere Panels” bring nearly bulletin-size media down-to-earth for even […]

Neil Bell on Ad Contract Renewals

By Neil Bell, Owner, New South Outdoor Most outdoor operators I know are committed to the success of their advertiser’s billboard campaigns. We understand it is imperative that we get them a return on their advertising investment. Otherwise, we can forget about getting that renewal. Sometimes though, we put the […]