Edmonton, January 28, 2021] Canada’s largest residential elevator advertising company, Vertical Impression (VI), has signed an exclusive sales agreement with Rogers Sports & Media (RSM). Starting in January 2021, Vertical Impression’s ad inventory and advertising analytics will be offered as part of RSM’s omnichannel advertising offering. “This partnership presents an amazing opportunity […]
Company: Seen Outdoor Media Markets: Nationwide Address: 42 West St, Brooklyn, NY. 11222 Email: info@seenoutdoor.com Phone: 929-337-9057 Seen Outdoor operates a plant of wallscapes and hand painted billboards in New York, Chicago, Los Angeles and Boston. Jay Heleva is CEO. In November 2020 Seen Outdoor and CHUCK Agency merged to […]
Roswell, GA – January 27, 2021: Link Media Outdoor (“Link”), is pleased to announce the purchase of the outdoor advertising assets of Thomas Outdoor Advertising, Inc., based in Manhattan, KS. Thomas was founded in 1941 and operates 368 billboard faces in Manhattan and central Kansas. These assets complement Link’s existing […]
Thomas Outdoor sold 368 billboard faces in Kansas to Link Media (see today’s Link Media press release). Insider talked with Thomas Outdoor owners Bart Thomas, Layton Thomas and Jim Wells about the transaction. What caused you to decide to sell? We felt like it was time to diversify into some […]
Company: Scotty Outdoor Market: Central and Eastern North Carolina. Headquarters: P.O. Box 974 Snow Hill NC 28580 Phone: 252-468-6969 Email: scottyshivar@gmail.com Scotty Outdoor has been serving the Central and Eastern North Carolina billboard market for over 30 years. The Company operates in over 20 central and eastern NC counties. They are IBOUSA members. […]
You may pay more for your next billboard structure. Hot rolled steel prices have doubled over the past six months to a new high of $1,070 per ton, a level not seen since 2008. This chart from a January 18, 2021 Fabricator article says it all. Source: Steel Prices reach […]
Clockwise from top left: Kerry Yoakum, Rod Rackley, Michael Provenzano, Jeremy Johnson The OAAA’s Kerry Yoakum moderated a brisk panel discussion in which three out of home industry suppliers reviewed 2020 and discussed the outlook for 2021. Here’s what the suppliers said about the impact of covid on their […]
By Morten Gotterup, Clear Channel Airports The arrival of a Covid-19 vaccine in the U.S. in late 2020 bodes well for the health and financial recovery of many Americans headed into 2021. And where our global economy is concerned, it also clears the runway for pent up air travel demand […]
Company: Scoop Outdoor Markets: New Jersey Address: P.O. Box 151 Lakewood, New Jersey, 08701 Phone: 415-857-2667 Scoop Outdoor operates multiple digital billboards in Lakewood, New Jersey. How did Scoop enter the out of home business? We lobbied for many years to allow for new billboards to be built within the […]
By Chris Stark, Stark Capital Solutions When I got started in the billboard industry over 20 years ago, valuations of billboard transactions were always referred to in terms of a multiple of revenue. Wow, valuation talk was so simple back then! There is no doubt that acquirers back then were […]
