The IBO is thrilled to announce an exciting new partnership with Spotzi, bringing a powerful AI-driven planning tool to the OOH industry. This innovative solution promises to change the way operators approach campaign planning, audience targeting, and performance measurement. Join us for an exclusive webinar to explore this tool’s […]
Business
Company of the Day: Giraffe Advertising
Company: Giraffe Advertising Headquarters: 9655 Perkins Rd, Suite C-155, Baton Rouge, LA 70810 Market: Baton Rouge, LA Phone: 225.910.0428 Email: sales@southernoutdoorads.com Southern Outdoor Advertising dba Giraffe Advertising provides custom solutions throughout East Baton Rouge, Livingston and Ascension Parishes. Their inventory includes billboards, transit bench ads, and kiosk advertising at the Perkins Rowe […]
Anna Bager: Out of Home Helps Brands Double Efficiency for no Extra Input
OAAA CEO Anna Bager was interviewed last week by Ian Dallimore on Lamar’s October 30 Digital and Dirt podcast. She highlighted the importance of the OAAA’s Benchmarketing study. On the OAAA’s recent benchmarking study Without making any changes to your investment but making some changes to how you’re investing your […]
WOOH Adds 14 New Members
The World Out of Home Organization has gained a further 14 new members, from Africa, MENA, Europe, Asia and the USA. Eight of the new members are national or international media owners, four are OOH service providers/suppliers and two are national media agencies. The new members are: Blue Zoo — […]
Company of the Day – Stilliguamish Outdoor
Company: Stillaguamish Outdoor Media Markets: Snohomish County, Washington Headquarters: 3322 226th St NE, Arlington, WA 98223 Email: abrown@stillaguamish.com Phone: 360-572-3077 Stillaguamish Outdoor Media owns 5 (soon to be 7!) digital billboards that advertise along I-5 and Highway 530 in Snohomish County in Northwest Washington State. Andy Brown is the firm’s […]
Adams Outdoor Expands Footprint with Acquisition of Kegerreis Outdoor Advertising’s Charlotte Market Inventory
Charlotte, NC – November 1, 2024 – Adams Outdoor Advertising (“Adams”) is thrilled to announce the acquisition of all 28 billboard assets in the Charlotte market from Kegerreis Outdoor Advertising LLC (“Kegerreis”), effective October 31, 2024. The terms of the transaction remain undisclosed. This strategic acquisition enhances Adams’ out-of-home advertising coverage in […]
Company of the Day: Skyline Outdoor Media
Company of the Day: Skyline Outdoor media Markets: New York Address: 321 kafatette Street, 2nd Floor, New York, NY. 10012 Email: info@skylineoutdoormedia.com Skyline Outdoor Media Operates a Soho Spectacular at Houston and Lafayette St in New York. Eric Forman is the company’s President of Sales. To receive a free […]
Billboard Insider Classifieds November 2, 2024
“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads of […]
Huntington Billboards Acquires Interstate Signs From Moreland Signs
(GORDON, Ohio)– Huntington Billboards, a leading outdoor advertising company headquartered in Gordon, Ohio, has announced the largest acquisition in its history with the purchase of 176 interstate signs from Moreland Signs. This acquisition significantly increases Huntington’s billboard density across its current markets (while also adding some great new markets) […]
Ströer’s Acquisition of RBL Media Strengthens its OOH Business
Significant expansion of core OOH business in Leipzig, Essen, Dortmund, and other cities, opening up considerable further potential for digitalization Substantial contribution to earnings from the transaction expected in 2025 Cologne, October 31, 2024 The Ströer Group completed its acquisition of all the shares in Aachen-based RBL Media GmbH today […]