Business

Seeing the Economy Clearly: Christopher Thornberg Takes the IBO Stage

  Sponsored by Drachman M&A Co. Understanding where the economy is headed isn’t an academic exercise for independent billboard operators. It’s a business necessity. Advertiser confidence. Media budgets. Real estate values. Infrastructure investment. Traffic demand. The economic backdrop shapes the decisions you make and the risks you take every day. […]

Company of the Day: Jackrabbit Outdoor

Company: Jackrabbit Outdoor Markets: Arkansas Email: info@jackrabbitoutdoor.com Phone: 501-868-2919 Jackrabbit Outdoor operates a billboard plant with 38 static faces and 1 digital billboard face in western Arkansas.     To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title.  Our newsletter […]

Billboard Insider Classifieds January 31, 2026

“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve gotten several leads of […]

The Vendors You Need to Thrive in Out of Home

One of Billboard Insider’s 5 tips for starting an out of home company is to assemble a team of proven vendors.  To thrive in the out of home business you’ll need to add these vendors to your team. Accounting & management tools. Accounting software (QuickBooks or Wave) allows your to […]

Ipsos Strengthens Audience Measurement Expertise with Seventh Decimal Acquisition

Paris, 27 January 2026 – announces the acquisition of Seventh Decimal, a research technology company specialising in Out-Of-Home (OOH) audience measurement. Established in 2019 and headquartered in the UAE, Seventh Decimal is still in the initial phase of its development and will benefit from Ipsos to scale. Leveraging proprietary, state-of-the-art […]

Company of the Day: Intersection

Company: Intersection Markets: Nationwide US Headquarters: 470 Park Avenue South, 10th Floor, New York, NY. 10016 Phone: 212-644-6200 Email: hello@intersection.com Intersection operates a nationwide network of digital and static screens across multiple urban markets in the US including Atlanta, Boston, Charlotte, Chicago, Las Vegas, Los Angelles, Minneapolis, New Jersey, New York, […]

Five Things You Need to Know Before Starting an Out of Home Company

I was asked to give a short talk to a group group of people interested in entering the out of home advertising business.   I highlighted five things based on 30 years experience in the out of home business as a lender, investor and Co-Publisher of Billboard Insider. Billboards are […]

Foxpoint Growing in Florida

Orlando, Florida – January, 2026 – Foxpoint, led by James Neumann, is expanding their footprint in Florida with nine newly acquired locations centered in Orlando, with additional locations in Melbourne and Ocala. The multi-company acquisition includes existing/built displays as well as shovel-ready locations to be built in 2026. Situated in […]

Company of the Day – InterState Outdoor

Company: InterState Outdoor, Inc. Headquarters: 1003 S. Pollock, Selma NC 27576 Market: North Carolina Phone: 800.232.9072 Email: info@interstateoutdoor.net Interstate Outdoor is a family owned and operated company, headquartered in Selma, North Carolina.  Their Market covers most of eastern North Carolina. The Stancil family owns and operates the business along with […]

Andy Goodman on Billboard Lease Escalator Clauses

Today, out of home leasing and development expert Andy Goodman of Age Advertising discusses billboard lease escalator clauses. Ask a room full of industry veterans what a reasonable out of home lease escalator looks like, and you will get a range of answers—followed quickly by stories of deals that made […]