Dave Odegard has over 60 years experience in the OOH industry. He started at Naegele Outdoor after graduating from the University of Minnesota, rising to the post of National Sales Manager. In 1974 he moved to New York and held executive positions at the Institute of Outdoor Advertising, promoting out-of-home […]
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Out of Home Needs More and Better Photos
The need for photos is going up, not down now, as the number of faces and the expanding types of OOH delivery methods is pushing for a way to get photos the old system cannot support. And as we have seen, the demand for quality shots, such as Approach and […]
Company of the Day – EPIC Outdoor
Company: EPIC Outdoor Advertising Headquarters: 720 St. Anne St., Rapid City, SD 57701 Markets: South Dakota, Wyoming, Nebraska Phone: (605) 388-9424 Email: brendan@epicoutdoor.com EPIC Outdoor Advertising billboards can be found in the following areas: North central Nebraska (Chadron & Alliance) Eastern Wyoming Western South Dakota Along with their static inventory […]
New and Noted January 24, 2021
Two articles this weekend caught Billboard Insider’s eye. We read with interest an article by the Island Packet on Walter Czura, the founder of Marlin Outdoor. Marlin Outdoor has 850 billboard locations in Georgia and South Carolina. Czura also just finished producing a civil war movie. Autonomous cars. Almost isn’t quite. […]
Company of the Day: Fluhman Outdoor
Company: Fluhman Outdoor Media Markets: West Texas, Southeastern New Mexico Headquarters: 505 South Arthur Street, Amarillo, TX 79102 Phone: 806-678-7778 Email: bruce@fluhmanoutdoor.net Fluhman Outdoor Media (FOM) began in the summer of 2013, and in just five years has grown to over 486 billboards in West Texas and Southeastern New Mexico. FOM offers […]
Billboard Insider Classifieds January 22, 2022
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
The Importance of Quality Sign Pictures on Your Website
By Noah Bisceglia, Client Relationship Specialist, SignBird As someone new to the out-of-home industry, I’m shocked by the hundreds of outdoor websites I’ve visited in the last three months. Billboards are an entirely visual advertising medium, yet websites are full of bland stock photos and grainy Google Street images; […]
Watchfire Offers Fourth Annual Scholarship to Recognize Student Creativity
DANVILLE, Ill. — (January 20, 2022) — Watchfire Signs, a leading manufacturer of on-premise LED signs, digital billboards, and video scoreboards, will once again offer a scholarship to recognize a graduating high school senior who develops uplifting content for a high school Watchfire video scoreboard or display. The Fired Up […]
Company of the Day: FLO Advertising
Company: Flo Advertising Markets: Las Vegas Address: 948 Rainbow Rock St, Las Vegas, NV. 89123 Email: mike@floadvertising.com Phone: 702-203-0471 Flo Advertising operates a mobile billboard truck with a 9′ by 21′ double sided screen on the Las Vegas Strip. The company is owned by Michael Foland and Todd Lally who […]
Jesse London Wishes He’d Left Corporate Life 10 Years Earlier
In 2020, Jesse London formed TierOne Media after a career which included stints at Clear Channel Outdoor and OUTFRONT. TierOne owns 51 billboard faces in Alabama and Florida, including 31 digital billboard faces. Billboard Insider asked London what he’s learned after a year one his own. What do you know […]
























