Business

Company of the Day: Daisy Outdoor Advertising

Company: Daisy Outdoor Advertising Markets:  South Carolina (Greenville, Spartanburg, Anderson) Address: PO Box 882, Gaffney, South Carolina. 29342 Email:  contact@daisyoutdoor.com Phone: 864-777-4467 Daisy Outdoor Advertising Co operates an out of home plant with 199 faces in 8 counties in upstate South Carolina.  The company is an IBO Market Club affiliate. […]

OAAA Adds EVP – Commercial Marketing and Chief Creative Office

Key Hires Demonstrate Commitment to Advocating for OOH as a Transformative Media Asset for Reaching Consumers WASHINGTON D.C. (December 8, 2021) – The Out of Home Advertising Association of America (OAAA), announced today that digital ad industry veteran Laura Colona has been appointed as Executive Vice President, Commercial Marketing Officer, […]

Ashley Amoroso on building structures to withstand storms and priorities for next year.

On Tuesday Ashley Amoroso talked about Coastal Outdoor’s rebrand and website redesign.  Today she talks about designing structures to withstand storms and priorities for next year. How do you design signs differently in the storm prone South Carolina market? Any new structures built along our coastline are designed to withstand […]

Company of the Day – Crossroads Outdoor

Company:  Crossroads Digital Outdoor Headquarters: 200 N. Washington Sq, Suite 400 Lansing, MI 48933 Market:  Michigan Phone: (517) 749-2425 Email: info@crossroadsoutdoor.com Crossroads Outdoor, also known as Crossroads Digital Outdoor, L.L.C. is a Michigan, family-run billboard advertising company. Their focus remains on serving clients advertising needs with the help of digital billboard […]

Lamar Advertising Acquires Colossal Media

Baton Rouge, LA – December 7, 2021 – Lamar Advertising Company (Nasdaq: LAMR), an owner and operator of outdoor advertising and logo sign displays, announced today that it has acquired Colossal Media, the leading operator of hand-painted walls and murals. Colossal currently operates 81 large-format, hand-painted wall displays in New […]

Kristy Vivian Joins Intermx

Intermx, a leading location data and platform provider, announced today that Kristy Vivian will join its team as Business Development Director. Intermx is a dominant provider of location and human mobility intelligence solutions for the out-of-home advertising industry (OOH) in the United States. Their client profiles also include travel and […]

Company of the Day: Daily Billboards

Company: Daily Billboards Markets: Florida Headquarters: 215 Osceola St Jacksonville, FL  32204 Phone: 904-281-0000 Daily Billboards operates a plant with thirty-two  14 by 48 billboard faces which can be changed every day in Jacksonville and two mobile billboards.  The changeable billboards are not digital but 4 lines of text and 28 […]

US OOH Revenue Up 38% in 3Q 2021

WASHINGTON D.C. (December 7, 2021) – Out of home (OOH) advertising revenue increased 38 percent in the third quarter of 2021 compared to the previous year, accounting for $1.75 billion, based on figures released by the latest Out of Home Advertising Association of America (OAAA) OOH Ad Revenue Report findings. […]

Ashley Amoroso on Rebranding Coastal Outdoor

Coastal Outdoor just executed a fantastic website redesign and rebrand.  Billboard Insider talked with Coastal’s Director of Strategic Planning Ashley Amoroso. What were some of the things you wished to accomplish with the web redesign? Our number one goal was to create an all-encompassing resource for our customers, ad agencies […]

Company of the Day – CRG Advertising

Company: CRG Advertising, LLC Market: Connecticut Phone: 860-961-4818 Email: cghione@crgadvertising.com CRG Advertising operates 4 digital faces and 7 static faces in Connecticut.  The signs range in size from 10.5 by 22 to 14 by 60.   The firm was founded in April 2009 by Charlie Ghione after stints as an […]