Business

Out of Home Photos, Anywhere, Anytime

Here are some excerpts of a talk by Fotofetch Co-Founder Gary Bamesberger at the IBOUSA show last week. I’m taking photos today in northern California, Boston, Florida and Texas.  You’re in the visual media business, so are we; getting any photo, anywhere, anytime is our directive.   You’re telling your customer’s story on a board.  […]

Accretive Launches New OOH Measurement and Attribution Tool

Los Angeles, CA September 28, 2021 – Accretive Media (www.accretiveads.com), a leader in out-of-home data and technology, today announced the launch of Accretive Outcomes™, a new solution that delivers highly effective and efficient measurement and attribution for the out-of-home advertising channel. “We believe that access to accurate and reliable measurement […]

Company of the Day – Broadway Outdoor

Company: Broadway Outdoor Headquarters: 50 West Broadway, Suite 200, Salt Lake City, UT 84101 Market: Utah County, UT Phone: (801) 406-1984 Broadway Outdoor is part of the Broadway Media Group, headquartered in Salt Lake City, Utah. Originally founded as Simmons Media in 1977, Broadway Media specializes in radio broadcasting, with […]

Company of the Day: Branded Cities

Company:  Branded Cities Markets:  Nationwide Headquarters:  2850 E. Camelback Road, Phoenix, AZ  85016 Phone: 602-840-3000 Email: sales@brandedcities.com Branded cities operates a plant of high profile billboards in New York, Los Angeles, Chicago, Philadelphia, Wash DC, Phoenix, Denver and Las Vegas and in Canada.  The company was formed in 1988.  Steven Ellman is the company’s […]

Billboard Insider Classifieds September 25, 2021

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

Andy Goodman on Lease Beginnings and Endings

Today out of home leasing and development expert Andy Goodman talks about how to begin and end your out of home advertising lease. When should a lease begin? The lease begins when all of the government permits have been signed off.  So in California you’ve gotten your Caltrans permit, you’ve […]

The IBO Show in 5 More Quotes

Here are five quotes which summarize day two of the Independent Billboard Operators (“IBO”) fall 2021 show. OAAA President Anna Bager likes the vibe It’s great to be here.  There’s so much positivity.  To be back here and talk about growth again is so uplifting. Integration Media Chief Operating Officer […]

Company of the Day: bMedia

Company: bMedia Markets: Puerto Rico Phone: 787-593-0960 Email: Hector.horta@bMediagroup.com, Juan.casillas@bmediagroup.com BMedia is the largest out of home provider in Puerto Rico.  bMedia is run by Juanchi Casillas and Hector Horta and financially backed by Seaport Capital.  Seaport made an equity investment in bMedia in August 2014 and assisted bMedia with the Showtime Outdoor acquisition […]

The IBO Show in 5 Quotes

Here’s a summary of day one of the IBOUSA fall show in 5 quotes. Chris Cowlbeck on the IBO’s growth The idea is ranchers helping ranchers.  Someone’s barn burns down and we help them fix it.  That’s what the IBOUSA is about….We’re growing and we’re going to continue to grow.  […]

Kevin Gleason on the Searchlight/BCI Investment

Billboard Insider asked Adams Outdoor President and CEO Kevin Gleason to comment on the equity investment by Searchlight Capital Partners “(Searchlight”) and British Columbia Investment Management Corp (“BCI”) in Adams Outdoor Advertising (“AOA”).  Gleason said this: Stephen Adams and the leadership team at Adams Outdoor Advertising are interested in leveraging […]