Company: Magnum Media Headquarters: 10281 S.W. 72nd Street, Suite B-103 Miami, Florida 33173 Markets: Miami-Fort Lauderdale Phone: 305-498-1656 Email: info@magnummedia.net Magnum Media provides a growing array of transit and out-of-home advertising opportunities in South Florida. They partner with agencies and both local and national clients, delivering relevant high-impact campaigns that […]
Business
Who Has What Share of the US OOH Market
Billboard Insider has computed US out of home market share figures for 2021. Public out of home companies account for approximately two-thirds of US out of home market share. Lamar controls 25% of US out of home revenues, followed by OUTFRONT at 21% and Clear Channel Outdoor at 17%. The […]
New Tradition Adds Experiential Division
This July, New Tradition is making a splash in the out-of-home industry by launching a new division – New Tradition Experiential or “NTX”. New Tradition is a leader in the out-of-home space with a robust profile of premium signage nationwide, including some of the highest trafficked properties throughout the country. […]
Company of the Day: Made U Look
Company: Made U Look Digital Sign Co. Markets: West Virginia Address: PO box 1864, Lewisburg, WV. 24901 Email: madeulookdigital@gmail.com Phone: 304-638-4055 Made U Look operates three Watchfire digital billboards in West Virginia. [wpforms id=”9787″] Paid Advertisement
Company of the Day – Maddison Visual Media
Company: Maddison Visual Media Headquarters: 11811 Sendera Ln., Richmond, TX 77407 Market: Southeast Texas Phone: 866-794-3567 Maddison Visual Media is one of the two largest billboard companies in the greater Beaumont area. Maddison provides advertising access to Southeast Texas including Hardin, Jasper, Jefferson and Orange Counties. Misty Richardson is the […]
Readers Speak on Separate Rate Cards for Non-profits and Local Advertisers
An overwhelming majority of Billboard Insider readers have a separate rate card for non-profit advertisers but very few have a separate rate card for local advertisers. See our poll results below. Franklin Outdoor’s Dan Franklin says you should think about pricing short term transactions higher to encourage longer term […]
Company of the Day: MAD Outdoor
Company: MAD Outdoor Address: Illinois Phone: 708-784-0886 MAD Outdoor operates 28 billboard locations around the suburbs of Chicago. Mark Hirtzer is the company’s owner. He founded MAD Outdoor in 1999. David Malay is President. [wpforms id=”9787″] Paid Advertisement
Billboard Insider Classifieds July 9, 2022
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
AdQuick.com and OutPoint Partner to Bring Revenue Lift Modeling Solution to Out-of-Home Advertising
LOS ANGELES, July 7, 2022 /PRNewswire/ — AdQuick.com, the world’s top out-of-home (OOH) advertising platform, today announces a partnership with OutPoint, a predictive media mix modeling (MMM) platform, to enable AdQuick users to intelligently diversify and scale their advertising media mix–including their existing out-of-home campaigns. “In the wake of iOS14+, many brands are seeking […]
Company of the Day: Look Billboards
Company: Look Billboards Market: Southern Oklahoma Headquarters: 1500 W. Broadway, Ardmore, Oklahoma Phone: 580-226-0222 LOOK Billboards operates 100+ traditional faces and 5 digital rotary-networked billboards in the following Oklahoma markets: Ardmore, Atoka, Caddo, Durant, Healdton-Wilson, Lone Grove, Madill, Springer and Sulphur-Davis. Most of the billboards are 12 by 24. Chris Cowlbeck is the General […]