Solomon Partners says “the much discussed potential recession is not currently impacting the advertising market.” In the January 2023 Media Monthly the Solomon team reviewed the ad spending estimates from GroupM, Magna and Zenith. The three forecasts predict out of home ad spending to grow 22% in 2022 and 8% […]
Business
Let’s All DOOH Our Part
by Dan Levi, CMO of Clear Channel Outdoor If you’re like me, the holidays are a time to reflect on the year that was and consider what you might do to make the new year just a bit better, whether it’s for your loved ones, your friends or […]
Company of the Day: Supreme Outdoor
Company: Supreme Outdoor Advertising Markets: Minnesota Headquarters: 17595 Kenwood Trail, Lakeville, MN 55044 Phone: 952-898-1844 Email: dremes@msn.com Supreme Outdoor is a privately held company which was started in 1990. The company operates a plant of 78 static faces around Minnesota. A large group of the company’s faces was sold to Reagan Outdoor in July […]
Company of the Day – Timmons Outdoor
Company: Timmons Outdoor Headquarters: 76 West Avenue, Ocean View, DE 19970 Phone: 302.236.7349 Market: Delaware About: Timmons Outdoor is a locally owned and operated billboard company based in Ocean View, DE. providing coverage in Sussex County Delaware. Established in 1978, Bonard “Bake” Timmons, Jr began his company by constructing and […]
SignBird’s Location of the Week – Panel #1036 from Premier Outdoor Media
Welcome back to SignBird’s Location of the Week! This time around we’ve got a heavily trafficked billboard in Bellmawr, New Jersey courtesy of Premier Outdoor Media! Strategically located on Route 42, right after I-295 and before Route 55, #1036 gets a TON (trust me, I’ve driven this way!) of great […]
Company of the Day: Stillaguamish Outdoor
Company: Stillaguamish Outdoor Media Markets: Washington State Headquarters: 3322 226th St NE, Arlington, WA 98223 Email: abrown@stillaguamish.com Phone: 360-572-3077 Stillaguamish Outdoor Media owns 5 digital billboards on land owned by the Stillaguamish Nation along I-5 and Highway 530 in the state of Washington. Andy Brown is the firm’s accounts manager. [wpforms […]
The Case for Disclosing Prices in Ride Sheets
Almost two-thirds of Billboard Insider’s readers omit prices in ride sheets. Here are the results of Monday’s poll. But most of our comments say this is a mistake. Out of home sales expert Kevin Gephart say disclose your prices! I vote a resounding YES…put your price out there!!! The more […]
Company of the Day – Times-Shamrock Outdoor
Company: Times-Shamrock Outdoor Headquarters: 149 Penn Ave. Scranton, PA 18503 Market: Luzerne County, PA Phone: 570.614.5472 Email: Sales@ShamrockOutdoorMedia.com Times-Shamrock Outdoor is a part of Times-Shamrock Communications, a privately held company based in Scranton, Pennsylvania owned by the Lynett family for over 120 years. The parent company owns 13 newspaper publications, […]
Broadsign Retains OOH Capital as Global Strategic Advisor
January 23, 2023 (London, England) – Broadsign, one of the largest global Out of Home technology platforms, has retained OOH Capital, the complete Out of Home advisory, to provide strategic advice as the company expands its international reach into new markets. OOH Capital will conduct research to provide insights associated […]
Company of the Day: Sunrise Outdoor
Company: Sunrise Outdoor Advertising Markets: New York Headquarters: 251 Main Street, Huntington, NY 11743 Phone: 631-427-7100 Email: sales@sunriseoutdoor.com Sunrise Outdoor is the largest outdoor advertising company on Long Island, New York. The company was established in 1975 with the acquisition of 68 billboards in Nassau County. Over the years Sunrise has grown to […]