Business

FOARE Is Now Accepting 2023-2024 Scholarship Applications

    The OAAA and the Foundation for Out of Home Advertising Research and Education (FOARE) are pleased to announce applications for the annual FOARE Scholarships for the 2023-2024 academic year are now being accepted. Since the scholarship program’s inception in 2001, 205 students have received scholarships to pursue a […]

Company of the Day: TDO Advertising

Company: TDO Advertising Markets: Michigan, Ohio Headquarters: 405 Madison Ste. 2100, Toledo, OH. 43604 Phone: 419-724-76343 Email: info@tdoadvertising.com TDO stands for Toledo Detroit Outdoor Advertising.  The firm was founded in 2015 and operates more than 76 total billboard faces including 23 digital billboard faces.  The largest concentration of billboards is in Toledo, Ohio and SE Michigan. […]

Company of the Day – Transit Advertising, Inc.

Company: Transit Advertising, Inc. Headquarters: 4401 S 91st E Ave, Tulsa, OK 74145 Markets: Oklahoma, Missouri, Texas Phone: 918.270.2366 Transit Advertising, Inc. has more than 20 years in the industry and is the only advertising agent for transit services in: Wichita Falls, TX Columbia, MO Tulsa, Norman, Oklahoma City & […]

Chris Grosso’s OOH Advertising Trends To Look For in 2023

By: Chris Grosso, CEO of Intersection Out of home advertising is poised for a strong 2023 as the secular tailwinds driving OOH’s long term growth will overcome any economic uncertainty. The reason? Online growth is stalling due to increasing privacy regulations, while linear TV, radio, and print continue to lose […]

Daktronics Receives Another Alta Fox Letter

Looks as if Daktronics’ successful extension of their U.S. Bank led credit facility was not enough for Connor Haley, Managing Partner of Alta Fox Capital Management.  Shortly after Daktronics’ announcement, Alta Fox sent the following letter  to The Strategy and Financing Review Committee of the Board of Directors. Some thoughts […]

Company of the Day: Target Signs

Company: Target Signs Headquarters:  813 Camel Dr., Gillette, WY 82716  Markets:  Wyoming.Phone: 307.686.7788 Email:    signs@vcn.com Target Signs is a family owned firm which is Gillette’s oldest and largest outdoor media provider.  The company operates a static and digital billboard plant around Gillette.  The faces range in size from 12 by 24 to 16 by […]

Billboard Insider Classifieds January 28, 2023

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

US Out of Home Revenues Projected to Grow 8% in 2023

Solomon Partners says “the much discussed potential recession is not currently impacting the advertising market.”  In the January 2023 Media Monthly the Solomon team reviewed the ad spending estimates from GroupM, Magna and Zenith.  The three forecasts predict out of home ad spending to grow 22% in 2022 and 8% […]

Let’s All DOOH Our Part

      by Dan Levi, CMO of Clear Channel Outdoor If you’re like me, the holidays are a time to reflect on the year that was and consider what you might do to make the new year just a bit better, whether it’s for your loved ones, your friends or […]

Company of the Day: Supreme Outdoor

Company: Supreme Outdoor Advertising Markets: Minnesota Headquarters: 17595 Kenwood Trail, Lakeville, MN  55044 Phone: 952-898-1844 Email: dremes@msn.com Supreme Outdoor is a privately held company which was started in 1990.   The company operates a plant of 78 static faces around Minnesota.  A large group of the company’s faces was sold to Reagan Outdoor in July […]