Company: JR Promotions Market: Indiana, Kentucky. Headquarters: 430 2nd St, Columbus, IN 47201 Phone: 812-379-2173 JR Promotions owns 1,275 billboard faces in Indiana and Kentucky including 19 digital billboard faces. The company was started by Janeen Sprague in July of 1986. In the spring of 1988, Richard Sprague joined to help the company […]
Business
Is the Number of Billboards in the US Increasing?
At a recent investor meeting, the CEO of one of the big three public out of home companies said this: “There are no net new billboards being built in America right now so the supply is basically fixed.” That claim didn’t seem right to us so we looked at our […]
Solomon Partners Highlights Trend To Watch in 2024
Source: Solomon Partners To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title. Our newsletter is free and we don’t sell our subscriber list. Paid Advertisement
Company of the Day – Jones Outdoor
Company: Jones Outdoor Market: Wisconsin. Headquarters: 1711 Scheuring Road, DePere, WI 54115 Phone: (800) 544-7446 Email: crutchik@jonessign.com Jones Outdoor is a division of Jones Sign Company which was founded in 1910. The Company has over 300 billboard faces and bulletin properties in Wisconsin, including 19 digitals. They have concentrated coverage […]
Harnessing Scholarly Research for OOH Practitioners
OOH advertising research produced by academics holds great potential for understanding the medium’s efficacy as well as the issues facing the industry. Yet, the proliferation of scholarly research covers many diverse topics, perspectives, and academic disciplines making it difficult for those working in the OOH industry to discover relevant content. […]
Company of the Day: Kelley Outdoor
Company: Kelley Outdoor Media Markets: Georgia Address: 2729 Nancy St, Columbus, GA Email: reggiekelley@kelleyoutdoormedia.com Phone: 706-593-8171 Kelley Outdoor Media operates a billboard plant in Georgia. Reggie Kelley is the company’s founder. The company was started in January 2015. To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in […]
Billboard Insider Classifieds March 2, 2024
Billboard Insider Classifieds work: I would like to purchase a classified ad on Billboard Insider to help advertise my business. It worked so well for The Nine, that I know it’s money well spent. John James, SignBird “We got a big boost in qualified applicants from running our Ad on […]
Lamar’s Vistar Media Investment Paying Dividends
In July 2021 Lamar purchased a 20% stake in programmatic out of home sales company Vistar Media for $30 million. Lamar also has a seat on the Vistar Media board. The investment is accounted for using the equity method which means that Lamar recognizes 20% of Vistar Media net income […]
Company of the Day: Joyce Outdoor
Company: Joyce Outdoor Advertising Markets: New Jersey, Chicago, Pennsylvania Headquarters: 800 James Avenue, Scranton, PA 18510 Phone: 570-871-0311 Email: info@joyceoutdoor.com Joyce Outdoor Advertising operates a plant which includes 33 total billboard and wall faces including 5 digital faces in New Jersey, Chicago and Pennsylvania. In September 2019 the company developed a wallscape targeting the athletic facilities […]
JCDecaux on the Benefits of Airport Advertising
Paris, February 28th, 2024 – JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, has unveiled today its latest international airport research called “First Class Advertising – The Enduring Magic of Airports”. This comprehensive study, carried out by Ipsos, provides an updated perspective on air passenger profiles, […]
























