By: Esben Elmoe, AllUnite Founder The Out-of-Home advertising market worldwide is experiencing significant growth driven largely by the adoption of advanced metrics and data technologies. One of the most compelling reasons for this growth is the ROI generated by measurement improvements. In Brazil for example, the total investment for developing […]
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Company of the Day – Elliott Media Group
Company: Elliott Media Group Headquarters: P.O. Box 545, Social Circle, GA 30025 Market: Southeast Atlanta Metro, Georgia Email: elliottoutdoorad@bellsouth.net Phone: 770-554-5113 Elliott sold 5 counties in middle GA to Trailhead in August 2022 which included both digitals and 72 static faces. Ben Moye is the owner of the Company located […]
Can You Reuse an Old Billboard Structure?
Billboard Insider is running a series on what to do with old monopoles. On Monday Jeremy Mattson reviewed when to scrap, re-engineer or refurbish monopoles. Today All Steel Structures President Ted Bratsos talks about whether you can reuse an old billboard structure. I often get asked whether an old monopole […]
Intersection Hires Eva Rohan to Lead New Experiential Division, IRLX
New York, NY – October 21, 2025 – Intersection, an experience-driven out of home media and technology company, announced today the hiring of Eva Rohan as its new Head of Experiential. Rohan’s hiring comes as a follow up to the August announcement of Intersection’s new experiential division, IRLX. With a […]
Company of the Day: Fairmount Outdoor
Company: Fairmount Outdoor Advertising Markets: Texas, California (Los Angeles) Address: PO Box 25103, Dallas, Texas, 75225 Email: Billy@FairmountOutdoor.com Phone: 512-731-1865 Fairmount Outdoor operates a billboard plant with 22 faces including 3 Digitals & 19 Statics in Texas, and 7 Wall Murals in Venice Beach, CA. Fairmount Outdoor structures are […]
Lafe Schneider on What’s Next
With the recent announcement of Adams purchase of TDO Outdoor, we reached out to Lafe Schneider to see what is next for the former President of TDO. Lafe, with the sale of TDO Advertising assets to Adams Outdoor, what are your plans? I’m proud to share that I’ll be continuing […]
Company of the Day – El Paso Bench Ads
Company: El Paso Bench Ads Headquarters: 1025 Texas Ave. Ste. 101, El Paso, TX 79901 Market: El Paso Phone: 915.533.3771 Email: sales@elpasobenchads.com El Paso Bench Ads has been providing quality outdoor, street-level advertising in El Paso to businesses of all sizes since 2008. The Company offers 1,600 bench ad locations […]
Scrap, Re-engineer or Refurbish? What to do with Aging Monopoles
A Billboard Insider reader asks: What are billboard owners doing with old monopole structures that need removal because of a lost lease, lost market demand or just age? Billboard Insider will run a series on what to do with aging monopoles. Today Jeremy Mattson of Horizon Structures talks about how […]
Billboard Insider readers think driverless cars will have little impact on roadside billboard valuations
Last Friday Billboard Insider quoted remarks of Francois de Gaspé Beaubien, Chairman of Zoom Media and Chairman of the Board of the DPAA to the effect that AI and driverless cars will depreciate the value of non-urban roadside billboards. We disagreed and pointed out that Warren Buffett doesn’t buy that […]
Company of the Day: Epic Outdoor
Company: EPIC Outdoor Advertising Headquarters: 720 St. Anne St., Rapid City, SD 57701 Markets: South Dakota, Wyoming, Nebraska Phone: (605) 388-9424 Email: cyndi@epicoutdoor.com EPIC Outdoor Advertising billboards can be found in the following areas: North central Nebraska (Chadron & Alliance) Eastern Wyoming Western South Dakota Along with their static inventory […]