Company: Lakes Digital Sign Guys Headquarters: 28420 US-10 E, Detroit Lakes, MN 56501 Market: Detroit Lakes Phone: 218-234-0124 Email: sales@lakesdlsignguys.com Tony Reller and Jon Sabo are the Lakes Digital Sign Guys. They built their single sided 14×48 digital in October 2022 and have the largest and closest digital billboard to […]
Author: John Weller
Andy McDonald Named OAAA SVP of Government Affairs
WASHINGTON, D.C. – MARCH 26, 2024 – the leading trade group representing the entire OOH advertising industry, announced the appointment of Andy McDonald as its new Senior Vice President, Government Affairs. In this role, McDonald will advocate for the out of home industry at the state and local levels and […]
Natalie Kessler Joins Williamson & Associates
Williamson & Associates is honored to announce the addition of Natalie Kessler as Associate Broker. In keeping with our business model of having an M & A team made up of only professionals who have broad-based experience in the OOH industry, we are very excited to welcome Natalie. Natalie brings […]
Clear Channel Finalizes Details on New $375 Million Term Loan
Clear Channel issued a press release confirming details on a new term loan debt facility through their wholly owned subsidiary, Clear Channel International B.V. (“CCIBV”). CCIBV closed on the agreement on March 22nd with J.P. Morgan Chase Bank as the agent on the loan facility. Proceeds of the CCIBV Term […]
A Speed Limit Can Determine Design
Distance and legibility matter most when it comes to billboards. They’re mostly experienced by the drivers that are passing by it. As a billboard designer, I’m constantly watching the billboards and really trying to experience them as if I’ve never seen them before. I think it would be very important […]
Company of the Day – L&W Outdoor Advertising
Company: L&W Outdoor Advertising Headquarters: 6102 W 400 N, Greenfield, IN 46140 Market: Indiana Phone: 317-894-7110 Email: lwoutdoor@myninestar.net L&W Outdoor Advertising, Inc. is Indiana’s Interstate Billboard Company. Located just east of Indianapolis with signs serving most of the major interstates in Indiana. Founded in 1983, L&W began with Larry Weaver […]
Billboard Insider Classifieds March 23, 2024
Billboard Insider Classifieds work: I would like to purchase a classified ad on Billboard Insider to help advertise my business. It worked so well for The Nine, that I know it’s money well spent. John James, SignBird “We got a big boost in qualified applicants from running our Ad on […]
OOH Leadership: Be a Bulletproof Leader
Go ahead, be honest, do you have any leadership blind spots that have slipped up on you over the years? Are you really leading your OOH team proactively or do you find yourself tending to “react” to whatever the day/week has in store for us? Blind spots can adversely affect […]
Vistar Media Reimagines the DOOH Planning Experience for Advertisers
The OOH media company’s upgraded DSP platform simplifies the campaign planning experience for brands and agencies, giving them more insights & visual support to build stronger campaigns NEW YORK – March 21, 2024 – Vistar Media, the leading global provider of technology solutions for out-of-home (OOH) media, has reimagined its […]
Raleigh NC Considering Digital Billboards
The city of Raleigh is the capital of North Carolina with a population of 469,000. The city is a strong educational hub with a dynamic business community. You might be surprised to learn that the city of Raleigh only has 100 billboards and that all of them are static. Yahoo […]