Author: John Weller

Screenverse and SignBird Announce Partnership

  SignBird is proud to announce our partnership with Screenverse, becoming their preferred provider for top-tier out-of-home photography and videography. Screenverse, renowned for its vast digital screen network in diverse settings—from luxury urban locales to remote billboards—connects advertisers with targeted audiences. By collaborating with SignBird, Screenverse gains access to our […]

Company of the Day – Premier Outdoor Media

Company:  Premier Outdoor Media Headquarters: 307 Fellowship Rd., Suite 315, Mount Laurel, NJ 08054 Markets: New York, New Jersey, Delaware, Maryland and Pennsylvania. Phone: 856-840-0740 Email: info@premieroutdoormedia.com With 500 plus digital and static faces, Premier Outdoor Media is a locally-based, boutique Out-of-Home company, with a geographic billboard footprint that covers […]

SignValue’s OUTFRONT Media at a Glance – 2024 Q2 Overview

SignValue has prepared the following analysis of OUTFRONT Media’s 2nd quarter 2024 financials.     If you have questions contact Paul Wright, CEO, SignValue, paul@signvalue.com, 480-657-8400.   To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title.  Our newsletter is free and […]

Rothfelder On Settlement Of Billboard Condemnation Cases

The process of eminent domain or condemnation, under which the government can take private property for public use,  is usually frustrating and often unfair. Whether the property owner likes it or not, the only safeguard and check on this awesome power is the constitutional obligation to pay just and adequate […]

SignValue’s Lamar Advertising at a Glance – 2024 Q2 Overview

SignValue has prepared the following analysis of Lamar Advertising’s 2nd quarter 2024 financials.   If you have questions contact Paul Wright, CEO, SignValue, paul@signvalue.com, 480-657-8400.   To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title.  Our newsletter is free and […]

So Your Digital Was Hacked!

Many of you might have seen the recent news articles on a number of digital signs, of various sizes, that had been hacked by an unknown source.  Instead of dwelling on those particulars, we reached out to some friends in the OOH community to address the larger issues of 1) […]

Company of the Day – Plainview Outdoor Advertising

Company:  Plainview Outdoor Headquarters: 2802 Belle Arbor Ave. Suite A, Chattanooga, TN 37406 Market: Tennessee, Georgia and Alabama Phone: 423.622.4100 Email:  Hello@PlainViewOutdoor.com Plainview Outdoor is a full service outdoor advertising company located in Chattanooga, TN.  The Company has over 140 years of combined experience serving the greater Chattanooga marketplace.   Todd […]

Billboard Insider Classifieds August 17, 2024

“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve gotten several leads of […]

A Strategic Approach to Boosting Renewal Rates

Retaining and growing your most valuable clients hinges on more than just delivering impressive results; it’s about delivering success on the customer’s terms. Central to this strategy is the cultivation of high-level client executive relationships, where value—defined from the client’s perspective—is at the heart of every interaction. To foster and […]

Daktronics Dominates the NBA Market

Insider shared an article in July about the LA Clippers’ Intuit Dome double-sided halo display built by Daktronics. Yesterday Daktronics announced they were selected by Crypto.com Arena in Los Angeles to manufacture and install a new center-hung scoreboard: a six-display, 5,500-square-foot configuration featuring 41.7 million pixels that will hang above […]